Principal Design Lead

Principal Design Lead We are looking for a craft-obsessed Principal Design Lead to translate our company narrative into world-class visual expressions. In this role, you will be an engine for the graphic identity of our story, ensuring our mission and innovations are communicated through sophisticated, cohesive design. Responsibilities Key Responsibilities: Visual Storytelling: Develop high-end graphic expressions that translate complex business strategies into compelling visual narratives for internal and external audiences. System Evolution: Help evolve and scale Intuit's brand identity into a dynamic and ownable visual system that brings our personality to life across static touchpoints. Creative Partnership: Act as a strategic conceptual partner to other creative leads across copy, video, motion design, providing the graphic depth and quality needed for award-winning work. Design Excellence at Scale: Maintain and model a high bar for quality and taste, influencing the visual expression of cross‑functional projects to ensure consistency and excellence. Craft & Leadership Quality & Taste: Maintain and model an exceptionally high bar for design craft, typography, and layout. Strategic Pitching: Present design concepts and the strategic rationale behind them to senior leadership. Operational Agility: Partner with operations to ensure your creative work is delivered at speed and scale without sacrificing excellence. Trend Awareness: Track industry design trends and best practices to keep Intuit’s visual language modern and innovative. Qualifications Experience: 10‑15 years of design experience within a high‑growth brand team or a top‑tier creative agency. Taste: You know what great looks like and apply deep expertise in branding, layout, typography, and the creation of comprehensive design systems. Communication: Excellent written and verbal skills, with a proven ability to articulate a strategic design approach. Collaboration: A positive, kind team player who is optimistic and able to overcome obstacles through creative problem‑solving. Adaptability: Experience working in a fast‑paced, deadline‑oriented environment with multiple stakeholders. Intuit provides a competitive compensation package with a strong pay‑for‑performance rewards approach. This position may be eligible for a cash bonus, equity rewards and benefits, in accordance with our applicable plans and programs. Pay offered is based on factors such as job‑related knowledge, skills, experience, and work location. To drive ongoing fair pay for employees, Intuit conducts regular comparisons across categories of ethnicity and gender. The expected base pay range for this position is: Bay Area California $220,500-296,500 Southern California $218,000-295,000 #J-18808-Ljbffr Intuit Inc.