Marketing Strategy & Operations Consultant (Associate Manager)

Marketing Strategy & Operations Consultant (Associate Manager)

Sia is a next-generation, global management consulting group. Founded in 1999, we were born digital. Today our strategy and management capabilities are augmented by data science, enhanced by creativity and driven by responsibility. We're optimists for change and we help clients initiate, navigate and benefit from transformation. We believe optimism is a force multiplier, helping clients to mitigate downside and maximize opportunity. With expertise across a broad range of sectors and services, our 3,000 consultants serve clients worldwide from 48 locations in 19 countries. Our expertise delivers results. Our optimism transforms outcomes.

Sia Experience is the end-to-end marketing and customer experience arm of Sia. Agile and collaborative, our Marketing Advisory Business Line is recognized for delivering high-impact, growth-focused solutions by blending marketing, CX, creative, AI, and deep industry expertise.

As strategic partners, The Marketing Advisory team empowers clients across technology, luxury, consumer goods, finance, energy, and more to scale operational excellence and drive brand-led growth through AI- and data-driven strategies. Our teams lead full-funnel marketing transformations—from strategy and go-to-market execution to experience design, performance measurement, and sustainable impact.

Job Description

Location: NYC (Hybrid - 3 days onsite)

The Marketing Strategy and Operations Management Consultant serves as a senior operational partner on high visibility initiatives for our enterprise tech clients. This role sits at the intersection of strategy and execution, translating leadership priorities into structured operating plans while owning complex, multi workstream initiatives from planning through delivery. You will design and evolve scalable operating models, build the dashboards and frameworks that support smart decision making, and champion the responsible adoption of AI across strategy and operations. This is a role for someone who thrives in ambiguity, brings structure to complexity, and wants to help enterprise tech clients scale their marketing operations with rigor and innovation.

Strategy to Execution

• Translate leadership priorities into integrated operating plans, timelines, and success metrics
• Own complex, multi-workstream initiatives from planning through execution, navigating through ambiguous scenarios
• Develop scopes, timelines, resourcing models, and delivery plans for new and expanded work
• Ensure alignment between strategy, execution, and delivery across marketing initiatives

Operating Models & Performance

• Design, implement, and evolve scalable operating models, workflows, and reporting frameworks
• Build and maintain dashboards, trackers, templates, and documentation to support decision-making
• Own performance tracking across initiatives, including OKRs, KPIs, and marketing success metrics
• Identify systemic gaps or inefficiencies and drive process improvements

AI & Innovation

• Lead the adoption and responsible use of AI across strategy, operations, and decision-making
• Identify high-impact AI use cases and embed AI-enabled insights into core workflows
• Drive measurable improvements in efficiency, quality, or performance through AI-enabled solutions

Team Collaboration & Leadership

• Lead cross-functional collaboration across marketing, creative, analytics, and delivery teams
• Provide guidance, coaching, and oversight to Associate Managers and project contributors
• Set clear expectations and ensure consistent, high-quality execution across workstreams

Client Support & Growth Enablement

• Serve as a senior operational partner on complex or high-visibility client initiatives
• Ensure operational clarity, strong delivery, and stakeholder alignment for client work
• Support business development by shaping operational approaches for pitches and proposals
• Partner with leadership to ensure operational readiness for client growth and new engagements

This job description is not intended to be all inclusive. Duties, responsibilities, and qualifications may be added, deleted, or modified at any time based on business needs.

Qualifications

• Marketing operations, program management, or strategy roles in a consulting, agency, or technology environment.
• Must be fluent in AI, with proven success embedding AI-enabled insights into workflows and driving measurable improvements
• Demonstrated experience leading complex initiatives with cross-functional stakeholders
• Experience supporting client delivery and business development through scoping, planning, or proposal development
• Strong written and verbal communication skills with attention to clarity and structure
• Highly organized and detail-oriented, with the ability to manage overlapping priorities
• Analytical and systems-minded, with a proactive approach to process improvement
• Fluent in building tables, slide decks, dashboards, and operational tools
• Comfortable operating autonomously while partnering closely with senior leaders
• Bachelor's or master's degree

Additional Information

Compensation & Benefits

Sia invests in total rewards that support how our people work, live, and grow.

Compensation

• Base Salary: $135,700-$141,800. Actual compensation within this range will be determined based on experience, qualifications, geographic location, and other job-related factors permitted by applicable law.

• Annual Performance Bonus
• Medical, dental, and vision; company-paid life and AD&D voluntary supplemental insurance and EAP
• 401(k) with company match and immediate vesting; HSA and FSA options

• College savings and student loan repayment programs

• Paid parental leave; generous PTO, nine company holidays, and one floating holiday

• Cell phone stipend; well-being and professional development programs

Benefits are subject to applicable plan terms and eligibility requirements.

Workplace

Sia values in-person collaboration. When serving clients, consultants may be required to work onsite at a client location based on engagement needs. Between client engagements, consultants are expected to work from a Sia office or approved coworking location at least three days per week. Candidates should reside within a reasonable commuting distance of a Sia office or approved coworking location. Sia maintains offices and coworking arrangements across multiple U.S. markets, including New York City, Charlotte, Greater Seattle, San Francisco Greater Bay Area, Los Angeles, Houston, Atlanta, Baltimore, Chicago, Washington D.C.

Work Authorization

Applicants must be legally authorized to work in the United States at the time of application and throughout their employment. This position is not eligible for employment visa sponsorship now or in the future.

Our Commitment

At Sia, we believe in fostering a diverse, equitable, and inclusive culture where our employees and partners are valued and thrive in a sense of belonging.