Digital Account Executive
$65k - $72kFox
Digital Account Executive
Join Tampa Bay's top-rated news station and sell a best-in-class OTT platform alongside a high-performing broadcast sales team. WTVT FOX13 is seeking a Digital Account Executive with strong business development skills and a digital-first mindset to drive revenue across its growing streaming/OTT business. This Tampa-based role is focused on new business development and reports to the Local Sales Manager.
Candidates with experience in OTT, digital video, or streaming sales are highly preferred. Those with broader digital sales experience and a strong understanding of the digital landscape will also be considered.
We offer a collaborative, high-performance culture focused on support, mentorship, and development, along with a comprehensive benefits package including medical coverage, three weeks of vacation, 401(k), and tuition reimbursement.
Responsibilities
- Develop and maintain a robust pipeline of qualified clients for the Fox Local Extension (FLX) OTT platform
- Generate new business through prospecting, research, outbound outreach, and inbound lead follow-up
- Maintain a consistent presence in the field, building relationships and presenting the value of FLX in person and virtually
- Become a product expert to support client conversations, internal collaboration, proposal development, and campaign reporting
- Partner with the Research Director to create and refine custom presentations that highlight the value and performance of FLX
- Maintain deep knowledge of competitive OTT platforms and clearly articulate FLX's differentiators
- Manage and steward client campaigns, including weekly/monthly reporting, post-campaign recaps, and optimization recommendations
- Collaborate closely with the Digital Sales Manager on RFPs and presentations to ensure consistency and effectiveness
- Build and maintain strong working relationships with Ad Operations, Creative Services, and Finance teams
- Perform other duties as assigned
Qualifications
- Bachelor's degree or equivalent work experience, with 13 years of digital sales experience required
- Experience in a high-volume, B2B sales environment with a strong focus on new business development
- Proven "sales hunter" mentality with the ability to identify client needs and position solutions effectively
- Experience in digital sales required, with exposure to digital video, OTT, or streaming platforms preferred
- Experience managing a book of business and prioritizing workload in a fast-paced, deadline-driven environment
- Track record of success in a metrics-driven sales culture
- Strong ability to build relationships, communicate technical concepts, and deliver compelling presentations
- Established relationships within digital advertising or OTT/streaming is a plus
- Experience in digital video advertising and/or with a digital agency or publisher preferred
- Excellent written and verbal communication, presentation, and account management skills
- Proficiency in Microsoft Word, Excel, and PowerPoint
Additional Requirements
- Willingness to work varied hours, including weekends and holidays as needed
- Ability to travel locally for client meetings and business development activities
- Valid driver's license with a good driving record and reliable transportation
This job description is not exhaustive and may be subject to change at any time.
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, gender identity, disability, protected veteran status, or any other characteristic protected by law. We will consider for employment qualified applicants with criminal histories consistent with applicable law.
Pursuant to state and local pay disclosure requirements, the pay rate/range for this role, with final offer amount dependent on education, skills, experience, and location is $65,000.00-72,000.00 annually. This role is also eligible for a sales incentive/commission compensation plan, various benefits, including medical/dental/vision, insurance, a 401(k) plan, paid time off, and other benefits in accordance with applicable plan documents. Benefits for Union represented employees will be in accordance with the applicable collective bargaining agreement.
View more detail about FOX Benefits.
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