Marketing Coordinator

Big data is our business. At Data Trust we provide the best political data in the market through our premier national voter file combined with expansive consumer data inventories and individualized analytical models. We are enabling our right-of-center clients to create a data-first strategy.

Job Summary

The Marketing Coordinator supports a range of marketing functions including creative design branding content communications and analytics. This role combines creative out-of-the-box idea generation with hands-on execution to enhance Data Trusts external reach.

Responsibilities

• Develop and execute various marketing campaigns aligned with company business objectives with the support of the Director of Client Strategy
• Assist with qualitative and quantitative market research on clients end-users and competitors to inform strategy
• Monitor competitor activity and industry trends to inform positioning and campaign strategy
• Support market research efforts by synthesizing findings into clear actionable recommendations
• Collaborate cross-functionally to gather data insights and content for ongoing projects and campaigns
• Support strategies to grow digital reach and audience engagement
• Maintain a style guide and brand kit for visual consistency
• Design client-facing and internal materials including presentations memos newsletters and event collateral
• Design various print and digital visual elements for internal teams including flyers and graphics
• Support external event planning and promotional materials for conferences and trade shows
• Develop copy for digital channels campaigns and collateral that is on-brand and audience-appropriate
• Build schedule and send marketing emails including newsletters product announcements and re-engagement and welcome series workflows.
• Manage list hygiene segmentation and suppression rules to protect deliverability.
• Draft and edit client emails and marketing copy
• Coordinate relevant internal communications
• Manage the companys social media presence including content calendars community engagement and follower growth
• Create and publish social content across relevant platforms
• Assist in maintaining and updating company website content to ensure accuracy and brand alignment
• Track and report on key marketing metrics across campaigns social channels and email programs
• Analyze performance data to identify trends surface insights and recommend optimizations

Skills

• Managing multiple priorities and projects with competing deadlines
• Self-starter able to work independently
• Ability to brainstorm fresh ideas make compelling recommendations and implement new approaches
• Ability to write and edit in various tones formats and voices for different audiences.
• Attention to detail for strong brand and design cohesion
• Familiarity with Adobe Creative Suite a plus
• Basic HTML/CSS for email and exposure to analytics tools (Google Analytics Looker) is a plus

Qualifications

• Bachelors Degree in marketing or communications
• 02 years of experience in marketing communications or a related field (for example: internships freelance work and personal newsletters)
• Familiarity with general marketing concepts and principles
• Familiarity or interest in right-of-center and Republican politics and elections

Benefits & Logistics

• Full benefits package including four medical plan options dental vision life and LTD insurance
• 401(k) plan with company matching
• Time Away plans including PTO WFH and Leave options
• Company-paid commuter stipends
• In-Person Monday through Thursday; Remote Fridays
• Conveniently located modern office space in Arlington VA

For any inquiries please contact

In compliance with federal law all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification form upon hire. As a matter of company policy we are not able to sponsor visas.

Required Experience:

Junior IC