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Director of Product, Frame.io

$172.4k - $334.5k

Frame USA

Frame.io is redefining how video is made. Over 1 million creative professionals around the world rely on us to seamlessly collaborate and bring their stories to life.You'll join a team of makers, dreamers, and problem-solvers who care deeply about the creative process. We move fast, collaborate closely, and obsess over the details that make products exceptional.As part of Adobe, you'll also have the resources, reach, and stability of one of the world's most admired software companies—while working in a product group that operates with the agility of a startup. It's the best of both worlds: the chance to shape the future of creative collaboration and to see your work adopted by millions of users globally.
About the Role
As a Director of Product, you will define and drive a compelling product vision that delivers exceptional value to customers and sets a high bar for product excellence. You will lead the strategy, roadmap, and execution for key product areas, with a focus on building intuitive, high-quality experiences powered by modern technologies, including AI.This role is not about operating a well-defined roadmap, it's about creating clarity where none exists. You will work in ambiguous spaces, rapidly test ideas, and build momentum from first principles.We're looking for a product leader who thrives in 0→1 environments, brings a strong point of view, and can turn incomplete ideas into meaningful, customer-loved products.
What You'll Do
  • Operate with urgency and resourcefulness, making progress even with incomplete information, limited resources, or evolving direction
  • Rapidly prototype, test, and iterate, using lightweight approaches to validate ideas before scaling
  • Generate original product ideas grounded in real customer problems—not just react to requests or trends. Champion a customer-obsessed approach, focusing on developing early customer champions for net new product capabilities or surfaces
  • Challenge assumptions and existing approaches, bringing fresh thinking rather than incremental improvements
  • Turn ambiguous problems into concrete opportunities, defining both the problem and the path forward
  • Synthesize signals across customers, data, and technology to spot non-obvious opportunities
  • Use AI as a building material, not just a feature—reimagining workflows and user experiences
  • Lead the development of world-class product experiences, balancing usability, performance, and innovation
  • Leverage AI tools and emerging technologies creatively to accelerate development and unlock new product experiences
  • Make smart tradeoffs between speed and quality—knowing when to go fast vs go deep
  • Use data, experimentation, and qualitative insights to inform decisions and continuously improve the product
  • Build, mentor, and lead a team of product managers, raising the bar for product thinking, execution, and craftsmanship
  • Encourage a culture of innovation, accountability, and continuous learning
  • Identify new opportunities for growth, including new product areas, capabilities, and strategic investments
What You Need to Succeed
  • You are known for bringing ideas, not just executing them, you love a blank canvas, question defaults and past decisions, and are comfortable getting it wrong -- and learning quickly.
  • Demonstrated experience in 0→1 or ambiguous product areas, not just scaling existing products
  • Evidence of creating new product directions or categories, not just optimizing within them
  • Strong bias for action—history of shipping quickly, learning, and iterating
  • Ability to work without perfect data, structure, or alignment and still drive progress
  • Experience using AI or emerging technologies in creative ways, not just integrating them
  • Excellent judgment and prioritization skills, with the ability to make decisions in ambiguous environments
  • Strong leadership and influencing skills, with experience working across functions and organizational levels
  • Exceptional communication and storytelling abilities, with a talent for aligning teams around a shared vision
  • Passion for innovation, product craftsmanship, and delivering outstanding user experiences
  • High emotional intelligence and the ability to build trust and motivate teams
Leadership Expectations
  • Lead with a strong sense of ownership, accountability, and purpose
  • Inspire teams to deliver ambitious, high-impact outcomes
  • Create an inclusive, collaborative environment where diverse perspectives are valued
  • Model a commitment to continuous improvement, both for the product and the team

About Adobe

Adobe empowers everyone to create through innovative platforms and tools that unleash creativity, productivity and personalized customer experiences. Adobe's industry-leading offerings including Adobe Acrobat Studio, Adobe Express, Adobe Firefly, Creative Cloud, Adobe Experience Platform, Adobe Experience Manager, and GenStudio enable people and businesses to turn ideas into impact, powered by AI and driven by human ingenuity.

Our 30,000+ employees worldwide are creating the future and raising the bar as we drive the next decade of growth. We're on a mission to hire the very best and believe in creating a company culture where all employees are empowered to make an impact. At Adobe, we believe that great ideas can come from anywhere in the organization. The next big idea could be yours.

Let's Adobe together

At Adobe, we believe in creating a company culture where all employees are empowered to make an impact. Learn more about Adobe life, including our values and culture, focus on people, purpose and community, Adobe for All, comprehensive benefits programs, the stories we tell, the customers we serve, and how you can help us advance our mission of empowering everyone to create.

Adobe is proud to be an Equal Employment Opportunity employer. We do not discriminate based on gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other protected characteristic. Learn more.

Adobe aims to make our Careers website and recruiting process accessible to any and all users. If you have a disability or special need that requires accommodation to navigate our website or complete the application process, email View email address on click.appcast.io or call View phone number on click.appcast.io.

AI Use Guidelines for Interviews: Our interviews are designed to reflect your own skills and thinking. The use of AI or recording tools during live interviews is not permitted unless explicitly invited by the interviewer or approved in advance as part of a reasonable accommodation. If these tools are used inappropriately or in a way that misrepresents your work, your application may not move forward in the process.

At Adobe, we empower employees to innovate with AI — and we look for candidates eager to do the same. As part of the hiring experience, we provide clear guidance on where AI is encouraged during the process and where it's restricted during live interviews. See how we think about AI in the hiring experience.

Expected Pay Range:

Our compensation reflects the cost of labor across several  U.S. geographic markets, and we pay differently based on those defined markets. The U.S. pay range for this position is $172,400 -- $334,500 annually. Pay within this range varies by work location and may also depend on job-related knowledge, skills, and experience. Your recruiter can share more about the specific salary range for the job location during the hiring process. In California, the pay range for this position is $231,000 - $334,500 In New York, the pay range for this position is $231,000 - $334,500

At Adobe, for sales roles starting salaries are expressed as total target compensation (TTC = base + commission), and short-term incentives are in the form of sales commission plans. Non-sales roles starting salaries are expressed as base salary and short-term incentives are in the form of the Annual Incentive Plan (AIP).

In addition, certain roles may be eligible for long-term incentives in the form of a new hire equity award.

State-Specific Notices:

California :

Fair Chance Ordinances

Adobe will consider qualified applicants with arrest or conviction records for employment in accordance with state and local laws and "fair chance" ordinances.

Colorado:

Application Window Notice

If this role is open to hiring in Colorado (as listed on the job posting), the application window will remain open until at least the date and time stated above in Pacific Time, in compliance with Colorado pay transparency regulations. If this role does not have Colorado listed as a hiring location, no specific application window applies, and the posting may close at any time based on hiring needs.

Massachusetts:

Massachusetts Legal Notice

It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

Vacancy posted 1 day ago
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