JavaScript Contractor (Conversion Tracking Specialist)

Overview Contract Duration: 2-4 months, with possibility of extension Location: Flexible About Us OPBets is a Canadian-owned and operated online casino gaming and sports betting platform. We are excited to announce the imminent launch of our site tailored for gamers and sports enthusiasts in Ontario. Our love for sports and country runs deep, and we are on a mission to bring that passion into an exceptional sports betting and online casino experience specifically designed for the Ontario market. Upholding responsible gaming practices, we are dedicated to contributing a portion of our proceeds to support local Canadian charities and non-profit organizations. Role Overview We are seeking a skilled JavaScript Contractor to join our team on a temporary basis, with the potential for contract extension. The primary goal of this role is to assist in implementing and enhancing end-to-end conversion tracking for ticketing purchases. The ideal candidate will ensure that traffic sources and campaigns are effectively tracked and accurately attributed to sales completions. Key Responsibilities Develop and implement robust conversion tracking solutions to monitor and optimize the performance of ticketing purchases. Work closely with the marketing and sales teams to understand campaign objectives and ensure accurate tracking of traffic sources and sales conversions. Integrate and configure Google Analytics to capture and report on user interactions and transactions effectively. Collaborate with the development team to integrate tracking mechanisms into existing eCommerce platforms and ticketing systems. Troubleshoot and resolve any issues related to conversion tracking and data accuracy. Provide insights and recommendations based on analytics data to improve campaign performance and user experience. Document technical processes and tracking methodologies to ensure consistency and knowledge sharing within the team. Required Skills and Experience Minimum of 3-5 years of experience in JavaScript development, with a strong focus on analytics and conversion tracking. Proven expertise in implementing and managing Google Analytics, including setting up goals, events, and custom tracking parameters. Strong understanding of eCommerce platforms and their integration with analytics and tracking tools. Experience with online ticketing platforms is highly advantageous. Ability to analyze and interpret data to make informed decisions and provide actionable insights. Excellent problem-solving skills and attention to detail. Strong communication and collaboration abilities to work effectively with cross-functional teams. Application Process Interested candidates should submit a resume and a cover letter outlining their experience and qualifications related to the job requirements. Please provide examples of previous conversion tracking projects and their outcomes. This position offers the opportunity to work in a dynamic environment and make a significant impact on our business’s success through effective tracking and analytics implementation. If you have a passion for data-driven decision-making and a track record of success in JavaScript-based analytics solutions, we encourage you to apply. #J-18808-Ljbffr