Digital Content Manager

ABOUT MEET CHICAGO NORTHWEST

Meet Chicago Northwest (MCNW) is a non‑profit destination marketing organization promoting our eight member communities—Arlington Heights, Elk Grove Village, Itasca, Rolling Meadows, Roselle, Schaumburg, Streamwood, and Wood Dale—as vibrant destinations for meetings, conventions, sports events, and leisure travel. MCNW increases overnight hotel stays and enhances the local economy through strategic marketing and hospitality partnerships. We’re one of 37 Illinois‑certified convention bureaus and the first in the state to earn the prestigious DMAP Accreditation through Destinations International. Learn more at chicagonorthwest.com.

ABOUT THE ROLE

Digital Content Manager is responsible for bringing the Chicago Northwest region to life through engaging visual storytelling and social media content that inspires travel. This position leads the organization’s social media strategy across Facebook, Instagram and TikTok, creating compelling photo and video content that showcases the destination, its businesses and unique experiences. Working closely with the Director of Marketing, this role develops creative campaign ideas, identifies emerging trends and produces content that connects with visitors and residents through authentic storytelling. The ideal candidate is highly creative, comfortable both behind and in front of the camera, confident recording voice overs and on‑camera segments, and enjoys building relationships with local businesses while discovering new experiences to share.

RESPONSIBILITIES

Lead the day‑to‑day management of MCNW’s social media channels including Facebook, Instagram and TikTok. Develop and execute engaging social media campaigns that increase awareness of the Chicago Northwest region and inspire visitation. Shoot b‑roll video, short‑form video, photography and other digital content showcasing local attractions, restaurants, hotels, shopping, events and seasonal experiences. Identify emerging trends, local experiences, and compelling story ideas to create fresh, authentic content that promotes the destination across digital platforms. Serve as both on‑camera and behind‑the‑camera talent as needed, including hosting videos, recording voice overs and interviewing partners. Manage potential content creators and influencer campaigns. Collaborate with the Director of Marketing to brainstorm creative campaigns, seasonal promotions and content strategies. Develop and maintain an editorial calendar that aligns blog content, social media campaigns and seasonal marketing initiatives. Write and publish impactful marketing content—including social media copy, blog articles, feature stories, eblasts, press releases, and other long‑form communications—to support SEO, destination marketing, and audience engagement. Curate and manage the MCNW Calendar of Events, ensuring listings remain timely, accurate and engaging. Maintain and update partner listings, descriptions, amenities and photography within the Simpleview CMS/CRM. Manage and organize MCNW’s digital photo and video asset library, including collecting updated imagery from partners and fulfilling internal and media requests. Maintain partner information and event listings within the Illinois Office of Tourism (TOM) database. Assist with public relations initiatives, including writing and distributing press releases, coordinating media requests and tracking earned media coverage. Support marketing initiatives, special events and other projects as assigned.

EXPERIENCE

Minimum of 2‑3 years of experience managing social media for a brand or organization including planning, publishing, community engagement and performance tracking. A strong portfolio showcasing storytelling across social platforms, including video and photo.

QUALIFICATIONS

Ability to manage multiple projects, meet deadlines and work independently. Familiarity with social media tools for posting, scheduling, analytics as well as basic knowledge of SEO is preferred. Proficiency with Microsoft Office/Google Business Tools, Canva, Adobe Creative Suite (Premiere, Photoshop), CapCut or similar tools. Strong interpersonal skills with the ability to build relationships with tourism partners, local businesses and community organizations. Experience with website content management systems (CMS), CRM platforms or tourism industry software such as Simpleview is plus. Ability to occasionally work evenings and weekends to cover events and seasonal activities. Knowledge of the Chicago Northwest region and surrounding communities is strongly preferred. Valid driver’s license (and proof of car insurance), reliable transportation and the ability to travel throughout the Chicago Northwest region for content creation. Meet Chicago Northwest is an Equal Opportunity Employer. Relocation assistance is not available. Interested candidates please submit a resume with cover letter, a writing sample, and portfolio featuring video and photography to Alyssa Ullo at View email address on click.appcast.io. No phone inquiries, please. #J-18808-Ljbffr Meet Chicago Northwest