Media Planner

Responsibilities Day-to-day oversight and execution of media across multiple paid search and paid social platforms including but not limited to Google, Bing, YouTube, Facebook/Instagram, Pinterest, LinkedIn, and Twitter Lead day-to-day management and optimization of campaigns to meet and exceed goals Campaign planning, forecasting, and budgeting Recommending testing strategies and optimizations to drive performance Campaign bid management strategy and oversight Campaign data analysis, reporting, and insights Summarize and communicate the status of all campaigns with appropriate internal and external contacts Keyword research, ad copy creation, and audience development Industry research on search and social trends with occasionally being tasked to write a POV, blog post, or case study Requirements 1+ years of paid social or paid search marketing experience Proficiency within at least one of the following paid channels: Google, Bing, Facebook/Instagram, Pinterest, or Amazon. Strong analytical skills and attention to detail Results driven with a proven track record of driving performance Excellent written and verbal communication skills Ability to work independently as well as with a team Outstanding organizational skills and the ability to manage multiple projects simultaneously while meeting deadlines Self-starter approach to work, a positive attitude, and a drive to consistently meet and exceed objectives and take on more responsibility Strong experience with Microsoft Excel #J-18808-Ljbffr