Copywriter Jerry.ai

About the job

About The Company

Jerry.ai is a pioneering technology company dedicated to transforming the experience of owning physical assets such as cars, homes, motorcycles, and more. Established in 2019, Jerry has rapidly grown to become one of the top three insurance brokers in the United States, serving over 5 million customers and raising more than $240 million in funding. Backed by Y Combinator and led by a team of seasoned entrepreneurs and industry veterans from companies like Nvidia, Meta, Amazon, and GEICO, Jerry is committed to innovation and customer-centric solutions. Our mission is to simplify, make transparent, and make affordable the management of physical assets, addressing a fragmented and outdated industry landscape. With a remote-first culture and offices in Palo Alto, New York City, Chicago, and Toronto, we foster a dynamic environment where talented individuals can thrive, learn, and make a meaningful impact.

About The Role

We are seeking a highly skilled and passionate Reddit Content Creator to join our marketing and community engagement team. In this role, you will be responsible for creating authentic, engaging, and informative content tailored specifically for Reddit communities related to automotive, insurance, and personal finance topics. Your primary focus will be to develop content that resonates with Reddit users, fosters trust, and drives organic community growth. You will craft long-form and short-form posts, respond to community comments in real-time, and experiment with different content formats to maximize reach and engagement. Collaborating closely with our Content, SEO, and Product teams, you will help translate broader company insights into Reddit-first narratives that are both helpful and aligned with our brand voice. This role offers an exciting opportunity to influence our brand presence on a platform known for its authenticity and community-driven content, ultimately contributing to Jerry's mission of simplifying asset management for millions of users.

Qualifications

• Active Reddit user with a proven portfolio of posts demonstrating platform expertise
• Minimum of 3+ years of copywriting experience, preferably within fintech, insurtech, automotive, or consumer tech sectors
• Exceptional understanding of Reddit culture, post formatting, and community engagement strategies
• Ability to translate complex or technical topics into clear, engaging, and accessible content
• Strong writing skills with a focus on authenticity, tone, and conversational style
• Experience in SEO and AI language model optimization is a plus
• Collaborative mindset with the ability to work cross-functionally with diverse teams
• Resilience to feedback and a continuous improvement mindset
• Location within AZ, CA, CO, FL, GA, IL, MA, NC, NJ, NV, NY, OR, TN, TX, UT, VA, or Ontario, Canada for full-time employment eligibility

Responsibilities

• Create genuine, helpful, and entertaining Reddit content for relevant subreddits such as r/carinsurancehelp, r/mechanicadvice, r/idiotsincars, r/frugal, and Jerry's own communities
• Develop a mastery of Reddit voice to craft long- and short-form posts that feel native, authentic, and upvote-worthy
• Draft real-time, high-context replies to community comments and inquiries, maintaining helpfulness and a grounded tone
• Experiment with various narrative hooks, post structures, and timing strategies to enhance organic reach and community trust
• Optimize content for search engines and AI models to ensure visibility and utility as reference material
• Collaborate with the Content, SEO, and Product teams to adapt company insights into Reddit-specific content without compromising brand integrity
• Monitor community reactions and engagement metrics to refine content strategies continuously

Benefits

• Comprehensive health, dental, and vision insurance coverage
• Paid time off and paid parental leave
• 401(k) plan with employer matching
• Wellness benefits and resources to support personal health and growth
• Equity opportunities as part of the total compensation package
• Flexible remote work environment with options for in-office or hybrid arrangements in select locations

Equal Opportunity

Jerry.ai is an Equal Employment Opportunity employer. We prohibit discrimination based on race, religion, color, national origin, sex, pregnancy, reproductive health decisions or related medical conditions, sexual orientation, gender identity, gender expression, age, veteran status, disability, genetic information, or other characteristics protected by applicable local, state, or federal laws. We are committed to creating an inclusive environment and providing reasonable accommodations for individuals with disabilities throughout the application and employment process. If you require assistance or accommodations due to a disability, please contact us accordingly.

Desired Skills and Experience

Marketing