Product Marketing Manager
$83k - $100kBosch Group Inc
Product Marketing Manager
Join as Professional Working time Full-time
As a Product Marketing Manager (Sr.) for Filters, you will help identify new growth opportunities in existing and new business channels by understanding the competitive market and individual customer go to market business strategy and merchandising models.
RESPONSIBILITIES
- Support defining and executing go-to-market strategies as the product market expert within the team to deliver growth targets and key objectives. Analyze channels, customers, and competitors for use in the formulation of business strategy and value proposition. Understand and become the expert of the market and competitive landscape to identify growth opportunities.
- Model strategic opportunities in P&L scenarios for customer growth opportunities, existing business and product launches to target profitability. Align with key stakeholders to gain consensus. Present analysis and recommendations to Sr. Management for alignment.
- Lead cross functional teams to successfully launch new customers and products, working closely with Sales, Controlling, Demand planning, Communications, and Category Management ensuring timelines are met and within budget.
- Support developing channel pricing strategies and define market competitive pricing for programs, including price positioning for good / better / best that reaches target profitability and margin requirements. Regularly review and maintain pricing for competitiveness while achieving target profitability.
- Present in collaboration with sales and develop customer presentations through expert knowledge of product, branding, and portfolio positioning.
- Support Trade Marketing in the development and execution of promotions, marketing materials, and product specific sales growth campaigns.
- Support planning and executing marketing activities including pull through activities in targeted customer channels to achieve growth targets.
Your Profile
- Bachelor's Degree required
- 3+ years of experience in a product marketing role, preferably in the automotive aftermarket industry
- Proven experience developing and executing go-to-market (GtM) strategies for products and programs
- Preferred: Experience with rotating machines (Starters, Alternators & AC Compressors) combined with strong market insight needed to develop and execute effective go-to-market strategies
- Strong financial acumen
- Proven ability to define, develop, and communicate/execute strategic marketing plans
- Excellent verbal and written communication skills
- Entrepreneurial mindset and drive, results orientation
- Ability to work with and lead diverse groups to task completion
- Proficient knowledge Microsoft Excel & PowerPoint
- Being able to travel 20-30%
Indefinite U.S. work authorized individuals only. Future sponsorship for work authorization is not available.
Contact & Additional Information
All your information will be kept confidential according to EEO guidelines.
Equal Opportunity Employer, including disability / veterans.
The U.S. base salary range for this full-time position is $83,000 - $100,000. Within the range, individual pay is determined based on several factors, including, but not limited to, work experience and job knowledge, complexity of the role, job location, etc.
In addition to your base salary, Bosch offers a comprehensive benefits package that includes health, dental, and vision plans; health savings accounts (HSA); flexible spending accounts; 401(K) retirement & Bosch Defined Contribution plan with an attractive employer match; wellness programs; life insurance; short and long term disability insurance; paid time off; parental leave, adoption assistance; and reimbursement of education expenses. Learn more about our full benefits offerings by visiting: .
YouTube
We provide videos via YouTube. For these videos to be shown, you first have to give your consent. If you consent, data will be transferred to YouTube, cookies will be used, and the Google DoubleClick advertising network will be contacted. This may trigger further data processing operations. It cannot be ruled out that data will also be transferred to countries outside the European Economic Area.
Welcome to Oakbrook Terrace
At Bosch, we care; for you, our business, and our environment.
Let's turn visions into reality. At Bosch, we shape the future by inventing high-quality technologies and services that spark enthusiasm and enrich people's lives. Our areas of activity are every bit as diverse as our outstanding Bosch-teams around the world. Their creativity is the key to innovation through connected living, mobility or industry. Our responsibility goes far beyond 'business'. We're independent of stock markets and bound to the purpose of the Robert Bosch Foundation; our success directly benefits society, the environment, and future generations. Our promise to our associates is rock- solid: we grow together, we enjoy our work, and we inspire each other. Join in and feel the difference. Work #LikeABosch.
Location Benefits
IT Space - IT Personal Services
Emergency travel assistance services
Associate discounts
Business travel accident insurance
Employee Assistance Program (EAP)
Will preparation service
Social and hobby clubs
Fitness center
Wide range of supported sports activities and lectures, massages and physiotherapy on site
Flexible Work
Child care discounts
Wellness Rooms
CoHuB collaboration space
Community activities
Bosch Sites
Wellness incentives
Sustainable waste management
YouTube
We provide videos via YouTube. For these videos to be shown, you first have to give your consent. If you consent, data will be transferred to YouTube, cookies will be used, and the Google DoubleClick advertising network will be contacted. This may trigger further data processing operations. It cannot be ruled out that data will also be transferred to countries outside the European Economic Area.
Welcome to Bosch
Note: The job position offers a hybrid work schedule, with 40% remote work and 60% onsite work, providing the flexibility to work from both home and office environments
At Bosch Automotive Aftermarket, we believe in creating a work culture that embodies our core values of grow, enjoy, and inspire. Our Automotive Aftermarket division provides diagnostic and repair shop equipment, spare parts, and repair solutions for passenger cars and commercial vehicles worldwide. Our Automotive Service Solutions operations supply testing and repair-shop technology, diagnostic software, service training, and information services.
As a member of our team, you will have the opportunity to grow your skills and knowledge while working with cutting-edge technology. We want you to enjoy what you do and feel inspired to contribute your best to our customers and to the growth of our business. We believe that by cultivating a work environment that encourages personal and professional growth, enjoyment, and inspiration, we can achieve great things together.
Join us at Bosch Automotive Aftermarket and help us shape the future of mobility!
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