Technology Brand Marketer - Remote

We’re a team of creative individuals who empower our customers to create the perfect custom apparel for their groups through an innovative and easy-to-use website and at multiple store locations throughout the country. We are also committed to community, empathy, diversity, and equity. and Prague, Czech Republic, with 500+ team members across the world. We have both location-focused and work-from-home jobs. Workstyle: This is a remote position; Reports to: CRM Marketing Manager Travel Expectations: Minimal travel; This is a primarily sedentary, home-based role that requires the ability to remain in a stationary position for extended periods while working at a computer. The role involves regular use of standard office equipment, such as a computer, keyboard, mouse, and telephone. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of the position. Application Period Disclosure: We are accepting applications for this role for the next 48 hours. We encourage interested candidates to apply as soon as possible for full consideration. Are you a detail-oriented, data-curious marketer who believes in the power of custom swag? In this role, you’ll be part of our CRM Marketing team to help us deliver engaging, personalized experiences that ignite a sense of belonging and connection for our customers. You'll be a key player in our mission to help people express what brings them together, one custom product at a time. 1–3 years of hands-on experience in CRM or data-driven marketing, with a focus on email, SMS, or Direct Mail. Familiarity with CRM platforms: Email Service Providers (ESPs) and Customer Data Platforms (CDPs): Klaviyo, Hubspot, and Salesforce Understanding of how AI can be leveraged for tasks like content generation, audience segmentation, and predictive analysis. A basic understanding of customer segmentation, personalization, and testing methodologies. Demonstrated ability to pull reports and analyze data to surface key insights. A bachelor’s degree in Marketing, Digital Marketing, or a related field is preferred. The High-Level Strategist : If you prefer designing long-term, overarching marketing strategies rather than getting hands-on with daily email, SMS, and Direct Mail campaign execution, this role won't be a fit. The Data-Averse Creative: While this role supports creative campaigns, it relies heavily on analyzing reports, A/B testing, and maintaining CRM segments. If you prefer to avoid the numbers and data platforms, you'll likely struggle here. You will constantly partner with internal teams like Site and Sales to gather insights and draft creative briefs. Create and deploy email, SMS, and Direct Mail campaigns, ensuring they are accurate and consistent with the Custom Ink brand. You will be responsible for setting up campaigns, managing assets, and scheduling sends using our CRM platform. Customer Data Management: Maintain and manage CRM segments and customer profile data to ensure accurate audience targeting and personalized messaging. Reporting and Analysis: Support campaign measurement by pulling reports, gathering and analyzing performance data, and identifying key trends. Your work will contribute to our ongoing efforts to optimize the customer journey. Work with internal teams like Site and Sales to help draft creative briefs and provide customer insights, ensuring our marketing initiatives are customer-centric. Testing Agenda: Accurate setup and reporting of A/B and multi-variate test results that inform creative and segmentation strategy. Increased efficiency, accuracy, and quality of campaign execution. Timely delivery of campaign performance components and reporting. Contributions to improved CRM targeting and segmentation strategies. Cross-functional collaboration that ensures customer-centric thinking is embedded across all marketing initiatives. As a CRM Marketing Coordinator, your meticulous attention to detail and dedication to the customer experience will be at the heart of our marketing efforts. You’ll directly support the execution of campaigns that help customers celebrate milestones, unite teams, and build communities. Your work will ensure that every message we send is timely, relevant, and helps strengthen the connection our customers feel to the Custom Ink brand. Placement within the range is determined by a variety of factors, including but not limited to: knowledge, skills, years & depth of experience, and equity with internal team members. Generous Paid Time Off: Recharge with flexible paid time off policies and major paid holidays. Comprehensive Health Coverage: Complete Medical, Dental, and Vision coverage at a low cost through a PPO or HDHP plan to support your and your family’s well-being. Employee Wellness: Access to virtual medical consultations through MDLIVE, and mental health services through some of our preferred partners. Financial Wellness: Build for the future with our 401(k) plan featuring company matching, employer HSA contributions for eligible plans, Life & AD&D insurance, flexible spending account options, and resources to help you manage life’s financial moments. Professional Development: Grow your career with access to training programs, certifications, and tuition assistance. We celebrate diversity in all forms and are committed to maintaining a discrimination-free workplace that treats applicants and employees with dignity and respect. Our employment process is conducted without regard to race, color, religion, nationality or ethnic background, sex, pregnancy, sexual orientation, gender identity or expression, age, disability, protected veteran status, genetic information, or other attributes protected by state, federal, and local law. Custom Ink's Core Values - Golden Rule, Ownership, and Innovation - are the foundation of who we are. Such a determination is made by Custom Ink on a case-by-case basis and will be made in accordance with applicable local, state, and federal law. We’re excited for your upcoming interview and want to share CustomInk’s policy on using artificial intelligence (AI) tools during the process. If you require assistive technology as a disability accommodation, please notify View email address on click.appcast.io obtener más información sobre E-Verify, visite dhs.