Coordinator, Partnership Marketing, Global Partnerships
TKO
Coordinator, Partnership Marketing
PBR is the world's premier bull riding organization. More than 1,000 bull riders compete in more than 200 events annually across the televised PBR Unleash The Beast tour, which features the top bull riders in the world; the PBR Pendleton Whisky Velocity Tour; the PBR Touring Pro Division; and the PBR's international circuits in Australia, Brazil, and Canada. In 2022, PBR launched the nationally televised PBR Teams leagueeight teams of the world's best bull riders competing for a new championship expanding to 10 teams in 2024as well as the PBR Challenger Series with more than 60 annual events nationwide. The organization's digital assets include PBR RidePass on Pluto TV, which is home to Western sports. PBR is a subsidiary of TKO Group Holdings, Inc., a premium sports and entertainment company.
The Coordinator, Partnership Marketing will play a key role in supporting the Partnership Marketing team. This individual supports all partnership account activities and assists with the creation, development, and execution of partner initiatives and events. The role includes account management support, activation planning, and cross-functional collaboration to help deliver customized partnership objectives.
The ideal candidate is highly organized, detail-oriented, and proactive, with a passion for sports and entertainment. They should be comfortable managing multiple projects independently and thrive in a fast-paced, team-oriented environment.
- Effectively contributes during onboarding and weekly check-in calls with partners, including preparing agendas and recap notes
- Creates and assists with the overall management of account plans by tracking assets, updating progress for month-end check-ins, and liaising with internal teams and departments on delivery
- Inputs prospect and partner sales data into CRM
- Facilitates communication and organization between Corporate Partnerships, Legal, and Finance teams
- Assists with in-arena, live event, and retail creative execution by collecting partner artwork, submitting within deadlines, and approving final buildouts
- Assists with collecting all broadcast and live event assets in advance of each event
- Assists with routing partner static and video buildouts to the event production team for approval
- Distributes PBR communications, event schedules, and key partner updates
- Assists with scheduling talent appearances and coordinating logistics and payments
- Travels to select events to support the Partnership Marketing team on-site
- Works with Digital and Social teams to monitor and track partner deliverables across digital, social, and content channels
- Manages sponsor contracted tickets, premium hospitality, and ticket banks
- Coordinates sponsor initiatives such as fan experiences and hospitality events
- Partners cross-functionally on key company initiatives and partner participation
- Supports the creation and delivery of event recaps for partners
- Develops an in-depth understanding of PBR, the sales process, and partner businesses
- Other projects and duties as assigned.
You Have These:
- Proven ability to manage multiple priorities in a fast-paced, high-pressure environment
- Exceptional attention to detail and commitment to accuracy
- Strong problem-solving skills and sound judgment under pressure
- Advanced proficiency in Microsoft Office (Word, Excel, PowerPoint, Outlook)
- Excellent written and verbal communication skills with the ability to engage a wide range of stakeholders
- Collaborative and professional approach with a positive, team-first attitude
- Bachelor's degree in Sports Management, Business Administration, Marketing, Event Management, or related field preferred
- 1+ year of relevant experience in partnership marketing, sponsorship, or marketing within sports and entertainment preferred
- Experience or strong interest in live events, sports, or entertainment properties, with a passion for PBR and understanding of the brand
TKO EEO Statement:
TKO is an Equal Opportunity Employer and complies with all applicable federal, state, and local laws regarding non-discrimination in employment. TKO makes employment decisions based on merit and qualifications, without considering an employee's or applicant's race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, marital status, veteran status, or any other basis prohibited under federal, state or local laws governing non-discrimination in employment in every location in which the Company has facilities. TKO also provides reasonable accommodations for qualified individuals with disabilities in accordance with the Americans with Disabilities Act (ADA) and applicable state or local laws. For information about Privacy and Information Security for TKO employment candidates, please review our Privacy Policy. For information regarding Terms of Use for this and other TKO websites, please review our Terms of Use.
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