Regional General Manager
United Soccer Coaches
Regional Growth General Manager
EXACT Sports is seeking a Regional Growth General Manager to build the next generation of youth sports opportunity in a defined region. This is not a traditional sales role. It is not a call-center role. It is not a "wait for leads" role. This is a high-energy, relationship-driven leadership role for someone who loves sports, community building, and business growth. You will own a region and help connect coaches, leagues, athletes, families, and local businesses to opportunities through the All State Game and related EXACT Sports programs.
Your mission: Build local trust. Turn that trust into nominations, participation, sponsorships, partnerships, and long-term regional growth.
About EXACT Sports and All State Game
EXACT Sports has spent more than 20 years helping student-athletes grow through camps, events, evaluations, rankings, and development experiences. The All State Game recognizes and celebrates top youth and middle school athletes through state-based nominations and event experiences. Athletes are nominated by coaches, invited to participate, and given the opportunity to represent their community. We believe the strongest growth happens locally through trusted coaches, leagues, families, and community leaders. This role exists to build those relationships in a focused region.
What You'll Do
1. Own a Regional Market
You will become the point person for growth in an assigned state or region. You will identify and build relationships with:
- Youth coaches
- High school coaches
- Club and travel team leaders
- League presidents
- Athletic directors
- Tournament and facility operators
- Local sports influencers
- Parent and community leaders
- Local businesses that support youth sports
Your job is to understand the local sports ecosystem and know who matters.
2. Grow All State Game Nominations and Participation
- Make All State Game the primary focus of regional growth.
- Educate coaches on the value of All State Game.
- Build relationships with local programs, leagues, and sports leaders.
- Identify top programs and communities that should be represented.
- Help increase nominations, participation, and future-year regional momentum.
3. Develop Local Sponsorship Opportunities
- Help local businesses support athletes and families through sponsorship opportunities.
- Identify businesses that already care about youth sports and community impact.
- Partner with our internal team on larger sponsorship opportunities.
- Position sponsorship as a way for businesses to support athletes in their own communities.
4. Identify Broader Regional Opportunities
While All State Game is the lead focus, you may also identify opportunities for related EXACT programs and technology, including:
- Team Trips
- PrepSponsor
- EXACT Rankings
- X-Factor mental training technology
- Student Athlete Scholars honor society
You will not be expected to sell everything at once. Your job is to listen, understand the local need, and connect the right opportunity at the right time.
5. Manage Your Pipeline
- You will be supported by Sales Operations, Marketing, and Shared Services.
- You must be organized, accountable, and follow-up driven.
- You will track relationships and activity in CRM.
- You will maintain clear next steps for active opportunities.
- You will follow up consistently.
- You will help build a repeatable regional growth playbook.
What Success Looks Like
- Build an active regional pipeline.
- Develop trusted coach and league relationships.
- Identify local ambassador and Director of Talent candidates.
- Start meaningful sponsorship conversations.
- Show early nomination or partnership traction.
- Present a clear 6-12 month regional growth plan.
- Increase All State Game nominations and participation in the region.
- Generate local sponsorship revenue.
- Create a repeatable local outreach playbook.
- Develop a strong future-year regional pipeline.
This is an opportunity to build something meaningful: a local growth engine that helps more athletes access recognition, development, and opportunity.
Who Will Thrive in This Role
You may be a strong fit if you are:
- Energized by youth sports
- Comfortable starting conversations with new people
- Persistent without being pushy
- Organized and follow-up driven
- Confident speaking with coaches, parents, business owners, and local leaders
- Entrepreneurial and self-directed
- Motivated by measurable results
- Willing to make calls, attend events, ask for referrals, and build trust over time
- Able to represent EXACT Sports with professionalism, warmth, and urgency
This role requires both heart and hustle.
Helpful Background
- Youth sports leadership
- Coaching or athletic administration
- Sports sales or business development
- Sponsorship sales or fundraising
- Community partnerships
- Event growth or event promotion
- Territory sales
- School, club, league, or team relationships
A local sports network is helpful, but not enough by itself. We are looking for someone who can turn relationships into action.
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