Marketing Communications Specialist - Integrated Services, Recalls Tier 1 Support

Support Integrated Services by translating key initiatives into integrated, cross-team marketing campaigns for Tier 1 web, including promotional campaigns Lead communication efforts between Integrated Services, Global Digital, Media Communications, Global Media & Partnerships, and WPP agency partners Ensure marketing communications align with Ford Brand and Integrated Services priorities Create briefs and lead Go-To-Market execution for annual pulses, new product enhancements, and targeted audience campaigns Collaborate with internal Marketing Communications and agency partners to develop Tier 1 digital assets Assist with Go-To-Market efforts and personalization on digital properties for high-visibility consumer and owner incentives requiring paid media support Coordinate and capture complex program and audience data requirements Translate incentive and program data into clear, compelling consumer offer messaging Organize and streamline incentive information for agency partners to create Tier 1 marketing assets Requirements Bachelor’s degree in Marketing, Communications, Business Administration, or a related field Minimum of 3 years of experience in marketing, advertising, or project management Familiarity with the agency/client relationship model is highly preferred Proven ability to manage multiple projects simultaneously, meet tight deadlines, and maintain organized workflows Exceptional written and verbal communication skills Extreme attention to detail for managing incentive accuracy and campaign brief requirements Advanced proficiency in Microsoft Office Suite, specifically PowerPoint and Excel Ability to distill complex, technical information such as incentive programs into simple, persuasive consumer messaging Ability to present to senior stakeholders and collaborate with creative agency teams Ability to build relationships across different organizational tiers and with external partners Self-starter mentality with the ability to anticipate needs Comfort working in a fast-paced environment where priorities can shift based on market needs Must be legally authorized to work in the United States Visa sponsorship is not available Core Competencies Demonstrates expertise in developing and executing integrated marketing campaigns, with a strong focus on collaboration, communication, and project management. Proficient in translating complex data into compelling consumer messaging while maintaining alignment with brand priorities. Highest-signal resume keywords Integrated Marketing Campaigns Project Management Communication Skills Microsoft Office Suite Agency/Client Relationship Management Hard Skills Marketing Advertising Go-To-Market Execution Data Analysis Consumer Messaging Soft Skills Attention to Detail Organizational Skills Self-Starter Mentality Relationship Building Adaptability Industry Keywords Digital Marketing Promotional Campaigns Consumer Incentives Cross-Team Collaboration Stakeholder Presentation Tools & Technologies Microsoft PowerPoint Microsoft Excel #J-18808-Ljbffr Jobtailor