Targeting Analytics Specialist - Campaign Planner
Jobtailor
Bank of America seeks a marketing analytics professional to support pre-campaign targeting analytics for demand generation. You will interface with Strategic Marketing Managers, Data Science Engineers, DBAs, and Legal/Risk/Compliance partners to identify audiences for Bank products. You will translate BRD specifications into code, run pre-sizing analytics, ensure compliant use of data, and feed targeted assets into channels such as email, direct mail, apps, ATMs, and statements using UNICA and #J-18808-Ljbffr Jobtailor
Vacancy posted 2 days ago
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