Senior Program Manager, Product LaunchesMarketingNew York, NY

Senior Program Manager Of Product Launches

As Senior Program Manager of Product Launches, you'll be the cross-functional backbone behind how our marketing organization brings products to market. You'll lead high-impact launch programs that span multiple departments and regional teams—ensuring every launch is coordinated, on time, and aligned to business objectives. This is a highly strategic, very visible role that requires a senior operator who can manage complexity across multiple stakeholders and geographies at speed.

We're looking for someone who thrives in ambiguity, can operate at both strategic and tactical levels, and has deep experience driving large-scale launches across global teams.

What you will do:

• Own end-to-end product launch programs: Develop and operate a standardized, repeatable GTM launch framework that aligns all cross-company workstreams (Product, Marketing, Sales, Comms, Growth, Enablement, and International teams).
• Drive cross-functional alignment: Ensure stakeholders are aligned on priorities, timelines, and dependencies, proactively managing risks and removing blockers.
• Manage launch readiness and execution: Lead planning cadences, track progress against milestones, and ensure high-quality delivery across all workstreams.
• Build and scale the global marketing bridge: Drive inclusion of international teams early in planning and execution, ensuring international markets have the context, resources, and runway to execute effectively.
• Own launch cadence and communications: Maintain visibility into the launch calendar and ensure all xfn partners are informed, prepared, and unblocked. Standardize launch workflows, standups, and handoff processes.
• Drive operational standards for launches: Define and maintain launch playbooks, BOM frameworks, SLAs, and RACI models that create consistency and reduce execution risk across programs.
• Communicate with leadership: Provide clear visibility into launch status, risks, and outcomes to senior stakeholders and leadership teams.

What you will need:

• 7+ years of experience in program management, GTM operations, or a related role within marketing.
• Proven experience leading complex, cross-functional product launches or go-to-market initiatives.
• Deep understanding of how marketing, product, sales, and regional teams work together in a go-to-market motion.
• Strong executive presence and communication skills—you can align senior stakeholders and synthesize complexity into clear decisions.
• Highly organized, with exceptional attention to detail; you keep programs on track across multiple workstreams simultaneously.
• Ability to thrive in fast-paced environments and bring structure to ambiguity.

Additional Information:

Rippling is an equal opportunity employer. We are committed to building a diverse and inclusive workforce and do not discriminate based on race, religion, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, age, sexual orientation, veteran or military status, or any other legally protected characteristics. Rippling is committed to providing reasonable accommodations for candidates with disabilities who need assistance during the hiring process. To request a reasonable accommodation, please email View email address on click.appcast.io

Rippling highly values having employees working in-office to foster a collaborative work environment and company culture. For office-based employees (employees who live within a defined radius of a Rippling office), Rippling considers working in the office, at least three days a week under current policy, to be an essential function of the employee's role.

The salary for US-based employees will be aligned with one of the ranges below based on location; see which tier applies to your location here.

A variety of factors are considered when determining someone's compensation–including a candidate's professional background, experience, and location. Final offer amounts may vary from the amounts listed below.