Fractional Growth Product Manager

Role Description

Parsley Health is seeking a fractional Growth Product Manager consultant to lead a defined conversion-rate optimization engagement across our customer acquisition and clinical onboarding experience. This engagement will focus on experiments across parsleyhealth.com’s join and checkout flow with one clear mandate: move the funnel.

This is a 3-month independent contractor engagement to lead our CRO program while we determine the long-term shape of the growth function.

• Lead a defined CRO workstream across the funnel, auditing it screen by screen.
• Generate hypotheses, run tests end to end, call wins and losses, and help ship decisions to 100 percent.
• Collaborate with product design & engineering, reporting to VP Product & Engineering.

Recent tests we’ve shipped or are running include:

• Restricting the scheduling window.
• Reframing the advisor call as optional.
• Moving the insurance eligibility check earlier.
• Pre-signup clinician matching.

Qualifications

• 7+ years of experience in growth product or CRO.
• Track record of running structured experimentation programs that moved real funnel metrics, ideally in DTC, healthtech, or subscription businesses.
• Fluent in experiment design, including hypothesis framing, sizing, power, guardrails, and clean readouts.
• Hands-on with PostHog, Mixpanel, Amplitude, or other behavioral analytics tools.
• Comfortable working in Linear and Figma, coordinating directly with engineering and design.
• Strong written communicator.
• Bonus: experience with checkout or join flows for consumer healthcare, telehealth, or membership products.

Requirements

• Lead the Care funnel CRO workstream.
• Manage and curate the experiment backlog.
• Set up and maintain per-experiment PostHog dashboards.
• Produce a weekly written experiment readout summarizing current results and recommended next actions.
• Maintain a living CRO learnings document capturing each experiment’s hypothesis, variants, result, and takeaway.

Benefits

• Rate: $75 to $200 per hour, depending on experience.
• Expected effort: Approximately 10 hours per week, depending on project needs.
• Term: 3 months, with possible extension by mutual written agreement.
• Start: As soon as possible, ideally within 2 weeks of offer.
• Location: Fully remote. US time zones preferred for collaboration.
• Cadence: Weekly written async update, one 30-minute weekly working session to review experiment results and backlog priorities.

Important note

In light of recent increase in hiring scams, if you're selected to move onto the next phase of our hiring process, a member of our Talent Acquisition team will reach out to you directly from an @parsleyhealth.com email address to guide you through our interview process.

Please note:

• We will never communicate with you via Microsoft Teams.
• We will never ask for your bank account information at any point during the recruitment process.
• We will not send you a check (electronic or physical) to purchase home office equipment.

We look forward to connecting!