Product Manager, Professional Promotion, ICOTYDE
Johnson & Johnson Co.
At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at jnj.com.
As guided by Our Credo, Johnson & Johnson is responsible to our employees who work with us throughout the world. We provide an inclusive work environment where each person is considered as an individual. At Johnson & Johnson, we respect the diversity and dignity of our employees and recognize their merit.
Job Function
Marketing
Job Sub Function
Advertising & Promotions
Job Category
Professional
All Job Posting Locations
Horsham, Pennsylvania, United States of America
Job Description
Johnson & Johnson Innovative Medicine is currently recruiting for a Product Manager, Professional Promotion, ICOTYDE, located in Horsham, PA.
At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at
As guided by Our Credo, Johnson & Johnson is responsible to our employees who work with us throughout the world. We provide an inclusive work environment where each person is considered as an individual. At Johnson & Johnson, we respect the diversity and dignity of our employees and recognize their merit.
The Product Manager is a core member of the ICOTYDE brand team responsible for shaping and executing the promotional strategy for healthcare professionals in Plaque Psoriasis (PsO). In this role, you will collaborate across the organization to develop and deliver innovative marketing strategies, promotional materials, and resources that support our dermatology field teams. This position reports to the Group Product Director, ICOTYDE HCP Marketing, Dermatology.
Key Responsibilities
Develop and optimize HCP promotional materials and field resources, leading execution from insight generation and strategic planning through agency development, promotional review, implementation, and performance optimization.
Partner with Learning Excellence to support field readiness, training, launch activities, and the effective use of promotional materials.
Translate customer insights, analytics, market intelligence, competitive activity, and field feedback into actionable recommendations that improve marketing effectiveness.
Collaborate with external agencies and cross-functional partners, including Sales, Medical Affairs, Regulatory, Legal, and Insights & Analytics, to ensure aligned, timely, and high-quality execution of marketing initiatives.
Actively contribute to Professional Promotion Team priorities, field engagement, customer interactions, and culture-building initiatives.
This is not an exhaustive, comprehensive listing of job functions. May perform other duties as assigned.
Qualifications
Education
Bachelor's degree required; MBA preferred.
Experience and Skills
A minimum of five years of business experience with a successful track record, preferably in Marketing or alternatively in Sales, Learning & Development, Medical Affairs, or a related field.
Strong analytical and critical-thinking skills, with demonstrated ability to translate data into actionable tactics that deliver business objectives.
Demonstrated ability to lead in a matrixed environment and influence without authority.
Excellent communication and project management skills.
Demonstrated passion and perseverance in pursuing long-term, meaningful goals.
Ability to work in Horsham, PA, three days per week and travel domestically up to 30%.
Johnson & Johnson is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, protected veteran status or other characteristics protected by federal, state or local law. We actively seek qualified candidates who are protected veterans and individuals with disabilities as defined under VEVRAA and Section 503 of the Rehabilitation Act.
Johnson & Johnson is committed to providing an interview process that is inclusive of our applicants' needs. If you are an individual with a disability and would like to request an accommodation, please contact us via or contact AskGS to be directed to your accommodation resource.
Required Skills
Preferred Skills
Advertising, Brand Identity, Brand Positioning Strategy, Brand Reputation Management, Budget Management, Content Management, Customer Intelligence, Data Analysis, Data Reporting, Data Savvy, Design Mindset, Digital Marketing, Execution Focus, Financial Analysis, Interpersonal Influence, Performance Measurement, Process Improvements, Sales Promotions, Tactical Planning, Technical Credibility
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