Sales Enablement Associate

Sales Enablement Associate

Informa Connect's Foodservice Vertical is looking for a Sales Enablement Specialist, reporting to the Senior Director of Business Systems. The Sales Enablement Specialist supports the sales team by equipping them with the necessary resources, training, and tools to effectively engage with customers and drive revenue growth. The Sales Enablement Specialist responsibilities include coordination and implementation of sales tools, creating user guides, providing onboarding, ongoing training support, performance monitoring, delivering reporting analytics, and ensuring close collaboration with cross-functional teams for process optimization.

Key responsibilities include:

• Training and Development: Develop and implement sales training programs, conducting onboarding sessions, and providing ongoing learning opportunities for the sales team. Create and maintain sales training materials such as presentations, user guides, recordings, and one-pagers, ensuring they are up-to-date and aligned with current processes.
• Performance Analysis: Track and analyze sales performance metrics to identify areas for improvement and develop targeted enablement strategies. Monitor and gauge the effectiveness and adoption of tools utilized by sales users.
• Collaboration: Work closely with sales leadership, operations, marketing, product, and other teams to ensure alignment and effective communication.
• CRM and Tool Management: Assist with the implementation and maintenance of sales enablement tools and the Salesforce CRM systems. Support the documentation of processes and operating procedures across sales enablement tool implementations.
• Data Management: Proactively monitoring CRM data, identifying errors and inconsistencies, and working with relevant teams and/or tools to correct errors and prevent future issues.
• Support: Respond to day-to-day technical enablement system requests and questions. Gather feedback from teams to continuously improve enablement resources and processes. Assist with performing quality assurance on newly developed Salesforce configurations. Assist with day-to-day questions from user base.

Qualifications include:

• Bachelor's degree in Business, Marketing, Communications, or related field
• 1-3 years of experience in sales, marketing, or customer success roles (sales enablement experience preferred)
• Strong understanding of sales methodologies and the sales process
• Excellent communication and presentation skills
• Proficiency with Salesforce CRM platform and sales enablement platforms
• Strong project management and organizational skills
• Data analysis capabilities to measure and report on sales enablement effectiveness

Required skills include:

• Exceptional written and verbal communication
• Strong interpersonal skills and ability to work cross-functionally
• Attention to detail and commitment to quality
• Problem-solving mindset and ability to work independently
• Proficiency with Microsoft Office Suite and presentation software

Salesforce Admin Certification preferred but not required.

The salary range for this role is $60,000 - $70,000 based on experience.

This posting will automatically expire on 8/1/2026.