Marketing Associate

Marketing Associate

PackGene Biotech was founded in 2014 by a team of visionary scientists united by a common goal—to make life-changing gene therapies accessible to all. Witnessing the success of adeno-associated virus (AAV) vectors in restoring sight and hearing to patients, our team saw both the promise and the challenge: the high cost and complexity of vector production, which limited access to those who needed it most.

Determined to overcome these barriers, we built PackGene to revolutionize AAV manufacturing with innovative, scalable, and cost-effective solutions. Our work has enabled life-changing therapies, including a young boy born with congenital deafness. After receiving an AAV-based treatment produced by PackGene, he began responding to his family's voices. A few months later, he spoke his first word: "Dad." His father wept with joy—a moment that reminded our team why we do what we do. It was more than just science; it was about restoring hope and giving families a future.

Today, PackGene is a global leader, serving clients in over 30 countries and partnering with more than 1,000 biopharmaceutical companies and research institutions. Our slogan, "Make Gene Therapy Affordable," reflects our unwavering mission. We focus on tackling key challenges in gene therapy development, including viral vector production and specific targeting, mRNA technologies, and GMP production at scale. We are committed to providing stable, qualified, cost-efficient, and fast services, along with technical support, to empower our gene therapy partners. Together, we aim to transform lives and build a healthier, better world.

The Marketing Associate will assist with ensuring PackGene's day-to-day marketing activities run efficiently. This can include but not limited to; coordinating industry conferences and executing digital campaigns, creating content and keeping projects, vendors and deliverables on track.

As an entry-level opportunity, you'll partner closely with the lead of PackGene's marketing functions and take ownership of defined projects and deliverables, with the guidance and opportunity to assume greater responsibility as experience is gained.

Duties and Responsibilities

Conferences & Events

• Manage day-to-day logistics for industry conferences, trade shows, scientific meetings, and other events
• Coordinate registrations, booth requirements, sponsorship deliverables, shipping schedules, promotional materials, and vendor deadlines
• Maintain event planning trackers, expense and budget records, and execution checklists
• Communicate proactively with event organizers, vendors, designers, and internal teams to keep preparations on schedule
• Prepare event materials and contribute to pre-event promotion and post-event lead follow-up
• Attend select conferences and trade shows as needed

Email, Digital Campaigns & Content

• Build, test, and deploy email marketing campaigns
• Draft and edit email copy, social media posts, event promotions, and other short-form marketing content, with review from the marketing lead and relevant scientific experts
• Manage campaign schedules and keep content, design, review, and deployment deadlines on track
• Maintain mailing lists and support contact-data updates, audience targeting, and lead-nurture activities under the guidance of the marketing lead and in coordination with business development
• Prepare and coordinate assets across email, web, LinkedIn, and other relevant channels
• Report on campaign performance and help identify opportunities to improve future campaigns

Marketing Operations & Sales Support

• Maintain the overall marketing calendar, track key deliverables, and proactively flag scheduling conflicts or missed deadlines
• Manage day-to-day timelines with designers, printers, agencies, promotional-item suppliers, and other marketing vendors
• Maintain our library of marketing collateral, templates, presentations, and digital assets
• Manage the review and approval of flyers, advertisements, presentations, sales resources, and other customer-facing materials with our scientific experts, designers, and internal reviewers
• Ensure the business development team has access to current campaign materials, event resources, presentations, and sales collateral
• Help improve marketing trackers, templates, workflows, and processes as the department grows
• Other duties as assigned.

Skills and Qualifications

• Bachelor's degree in marketing, communications, business, life sciences, or a related field, or equivalent relevant experience
• 0–2 years of relevant experience; recent graduates are encouraged to apply, and internships, student organizations, and substantial academic projects count
• Demonstrated ability to organize a project with multiple moving parts and real deadlines, whether through an internship, job, university organization, event, or other experience
• Clear, careful written communication and strong proofreading skills
• A proactive approach to work: you identify next steps, follow up on open items, and keep stakeholders informed
• Ability to balance multiple priorities and adapt when schedules or requirements change
• Comfort using PowerPoint and Excel and learning new tools and platforms
• Willingness to travel for select conferences and industry events
• Comfort collaborating with colleagues across time zones, including teams in the United States and China
• Up to 10-20% travel to support conferences and events.

Physical Requirements

• Regular travel by airplane and automobile in conducting business is required.
• Ability to communicate orally with customers, management, and other co-workers, both individually and in front of a group is crucial.
• Regular use of the telephone and e-mail for communication is essential.
• Sitting for extended periods is common.
• No heavy lifting is expected. Exertion of up to 25 lbs. of force occasionally may be required.
• Good manual dexterity for the use of common office equipment such as computer terminals, calculator, copiers, and FAX machines.
• Visual and hearing abilities with or without correction. If corrective lenses or glasses are required per the employee's driver's license, the same will be required when performing inspection duties. Hearing and vision within normal ranges is essential for normal conversations, to receive ordinary information and to prepare or inspect documents.

Other Requirements

• Remote

Direct Reports NONE