Field Marketing Director
360 Privacy
Field Marketing Director
Location: Remote / Hybrid (U.S.) Department: Marketing Reports to: VP of Marketing
About Us
360 Privacy is the leader in digital exposure reduction for enterprises, executives, and high-profile individuals. Powered by its proprietary 360 Strata platform, the company combines automated detection, exposure removal, and analyst-led intelligence to reduce personal risk at its source. By unifying data broker removal, social media and dark web monitoring, real estate exposure detection, and continuous analyst-driven investigations, 360 Privacy helps cybersecurity, physical security, and executive protection teams close digital attack pathways before they are exploited.
The Role
The Field Marketing Director will be responsible for owning, executing, and optimizing all event and field marketing efforts across 360 Privacy's go-to-market strategy. This is a hands-on, high-visibility role that blends creativity, organization, and data-driven decision-making. This role will be the bridge between Marketing, Sales, and Partnerships — ensuring that every event drives measurable impact in awareness, pipeline, and relationships. This role is joining 360 Privacy at a pivotal moment: the events portfolio has grown to 80+ events per year, and the Field Marketing Director will be responsible for building the scalable processes, playbooks, and systems needed to run a program of this size — there is no existing playbook to inherit, so strong judgment and a bias toward building repeatable structure are essential.
What You'll Do
Event Ownership & Execution
- Manage end-to-end execution of 360 Privacy's event portfolio — including major industry conferences, sponsorships, speaking engagements, webinars, and field events.
- Handle logistics, registration, booth management, collateral coordination, and vendor relations for both internal and partner-led events.
- Lead pre-, during-, and post-event campaigns to maximize attendance, engagement, and follow-up.
- Collaborate with internal teams to ensure every touchpoint is on-brand, on-message, and on-strategy.
Strategic Planning & Opportunity Mining
- Identify and evaluate new event and partnership opportunities aligned with our Ideal Client Profile and strategy.
- Build and maintain the annual events calendar, managing budgets, deadlines, and team alignment.
- Work closely with Sales and BD to mine events for leads, meetings, and networking opportunities.
- Develop frameworks for measuring ROI, lead quality, and pipeline impact of each event. Provides weekly/monthly reporting.
- Design and implement the standardized processes, workflows, and playbooks needed to run 80+ events per year, since no formal process currently exists at this scale.
- Establish scalable vendor selection criteria, approval workflows, and budget governance to support a high-volume, fast-growing events calendar.
Cross-Functional Collaboration
- Partner with Brand and Product Marketing on event promotions, speaking abstracts, and social amplification.
- Coordinate with Sales and CX for pre-event outreach, live engagement, and post-event nurture plans.
- Support Partner Marketing efforts through co-branded activations and association events.
- Ensure consistent reporting and tracking in HubSpot for all event-related activity.
- Other duties as assigned
What You'll Bring
- Minimum 5 -10 years of experience in Field Marketing or Events, including experience managing vendor partners (preferably in cybersecurity, SaaS, or enterprise tech).
- Proven ability to run multiple events simultaneously — balancing logistics with strategic execution.
- Track record of building and scaling event operations from the ground up — creating processes, tooling, and team structure to support a high-volume (80+ events/year) program.
- Strong project management skills with an eye for detail and creativity.
- A proactive mindset — you don't just manage events; you find opportunities within them.
- Comfortable traveling up to 55% for key events, activations, and in-person team meetings.
- Familiarity with HubSpot preferred.
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