Social Media Manager
$96k - $153kKodiak
Social Media ManagerMountain View, CAKodiak Robotics, Inc. was founded in 2018 and has become a leader in autonomous ground transportation committed to a safer and more efficient future for all. The company has developed an artificial intelligence (AI) powered technology stack purpose-built for commercial trucking and the public sector. The company delivers freight daily for its customers across the southern United States using its autonomous technology. In 2024, Kodiak became the first known company to publicly announce delivering a driverless semi-truck to a customer. Kodiak is also leveraging its commercial self-driving software to develop, test and deploy autonomous capabilities for the U.S. Department of Defense.What You'll DoChannel Ownership and Strategy ExecutionLead daily management of LinkedIn, X, Instagram, YouTube, Reddit, and emerging channels.Develop platform-specific posting strategies and maintain an organized content calendar.Translate campaigns, product updates, events, and announcements into channel-appropriate content.Monitor competitive activity and platform trends to inform ongoing adjustments.Content Development and ProductionWrite crisp, on-brand copy that reflects Kodiak's tone and strategic messaging.Create short-form content using existing footage, images, and assets in collaboration with internal creative resources.Collaborate with video and design partners to produce social-ready assets for campaigns and launches.Community ManagementMonitor and respond to comments and brand mentions daily to maintain a thoughtful and accurate presence.Flag sentiment shifts, misinformation, or controversial topics to Marketing and Comms.Support proactive engagement with industry influencers, analysts, and partners when appropriate.Cross-Functional CollaborationPartner with Marketing, Comms, Legal, and IR to ensure messaging accuracy and compliance.Support major announcements and events (press, partnerships, executive appearances, milestones).Coordinate with content producers and designers to ensure channel-aligned creative.Align social performance with broader campaign goals and OKRs.Analytics and Performance TrackingTrack KPIs across engagement, reach, follower growth, traffic, and content performance.Produce regular insights and recommendations to improve channel effectiveness.Identify repeatable content patterns, high-performing formats, and opportunities for experimentation.Other duties as assignedWhat You'll Bring5+ years managing social channels for a technology, robotics, mobility, or AI-adjacent brand.Exceptional writing and editing skills; able to simplify technical topics without diluting accuracy.Strong creative instincts and experience crafting short-form video, motion, and visual storytelling.Strong judgment and comfort operating in regulated, high-visibility industries.Strong familiarity with social analytics tools and performance measurement.Comfortable working cross-functionally with executives, comms, designers, and product teams.Success Looks LikeKodiak's social channels feel consistent, confident, and unmistakably on-brand.Major campaigns and milestones translate seamlessly into high-quality content across channels.Social output becomes a strategic advantage for investor perception, public awareness, and industry influence.Posts ship quickly and accurately, without operational drag.Engagement, reach, and clarity of Kodiak's narrative grow over time.What We OfferCompetitive compensation package including equity and biannual bonusesExcellent Medical, Dental, and Vision plansFlexible PTO and generous parental leave policiesOur office is centrally located in Mountain View, CAOffice perks: dog-friendly, free catered lunch, a fully stocked kitchen, and free EV chargingLong Term Disability, Short Term Disability, Life InsuranceWellbeing Benefits - Headspace, One Medical, Gympass, Spring HealthFidelity 401(k)Commuter, FSA, Dependent Care FSA, HSAVarious incentive programs (referral bonuses, patent bonuses, etc.)The pay range listed below reflects the base salary in our SF/Silicon Valley location, across several internal levels. Actual starting pay will be based on job-related factors including: work location, experience, relevant training, education, skill level and performance during interview. Total compensation at Kodiak includes base pay, equity, bonus and a competitive benefits packageCalifornia Pay Range$96,000 - $153,000 USD
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