Channel Marketing and Events Specialist

Summary The Channel Marketing & Events Specialist plays a key role in shaping how Gozney shows up across our retail partners and key brand activations in California. The role executes the global channel marketing playbook on a regional level, building trusted relationships with key retail partners and executing a full-funnel marketing strategy that elevates the brand and drives conversion. This hands‑on position handles regional marketing programs from concept through execution, supporting merchandising, retail media investments, partner campaigns, retail training resources, and events both in and out of the retail environment. Channel Marketing & Merchandising Own the execution of retail marketing programs that strengthen Gozney's presence across key retail partners Coordinate rollout of in-store merchandising programs, displays, and retail marketing assets across priority doors Support retail product launches and seasonal campaigns across the channel Partner closely with Sales to ensure retail partners have the tools and assets needed to deliver a best‑in‑class brand experience in store Maintain digital asset folders for retailers by region (primarily California) Oversee retail marketing collateral within Salt Lake City, Utah facility (onsite approx. 1 day per month) Retail Media & Marketing Investment Support the planning and execution of retail media investments and partner marketing campaigns Coordinate campaign assets, timelines, and deliverables across internal teams and retail partners. Submit briefs to design team and manage feedback loop to ensure on‑time deliverables Track retail marketing spends, retail media investments, and MDF budgets Retail Training & Partner Enablement Support development of retail training tools and product education resources for store associates and retail partners Maintain partner‑facing toolkits that enable teams to confidently represent the Gozney brand Update SPARC retail training platform quarterly Events & Brand Activations Support execution of key retail events and demos that bring the brand to life Coordinate logistics including materials, shipping, and vendor support for retail activations Concept, plan, and execute key regional consumer‑facing brand events that are outside of the retail environment Project Ownership & Operations Own assigned retail marketing initiatives from planning through execution, ensuring timelines, deliverables, and cross‑functional alignment Manage program logistics including budget tracking, invoices, shipping, timelines, etc Maintain visibility into retailer marketing calendars, requirements, and upcoming opportunities Qualifications 2+ years of experience in retail marketing, channel marketing, partner marketing, or trade marketing Experience working with retail partners, merchandising programs, or retail media networks. Trade show and retail event experience is a plus Proven ability to own and manage projects from concept through execution Knowledge of Wrike or other project management tools Basic understanding of creative process, creative asset management, and design Strong organizational and project management skills in a fast‑moving environment Strong cross‑functional collaboration and communication skills Some travel required for key events, retailer meetings, and trade shows (35%–50%) Authorized to work in the United States, now and in the future, without sponsorship Valid Driver's License Benefits Competitive salary, bonus scheme, 401(k) match program, medical/dental/vision, and pizza Paid parental leave Flexible/Unlimited PTO policy Fun hybrid work environment Free Gozney oven and Friends and Family discount on Gozney products Salary depends on experience. In addition to base salary listed, potential for additional quarterly bonus 10–30% of base salary Gozney is an equal opportunity employer that values diversity and inclusion. We embrace individuals of varied nationalities, backgrounds, experiences, abilities, and perspectives. Our ongoing commitment is to foster an inclusive and supportive workplace, enabling you to excel in your career. #J-18808-Ljbffr