Creator Commerce Specialist

About Cariloha

Cariloha is an omni-channel brand specializing in luxuriously soft, sustainable bedding, bath, and apparel made from eco-friendly bamboo viscose. Rooted in comfort and conscious living, Cariloha blends Caribbean style with the spirit of Aloha to deliver elevated, everyday essentials.

With over 70 stores across 16 countries and a Certified B Corporation designation, Cariloha is committed to building a better, more sustainable future through innovation, quality, and responsible business practices.

Role Overview

We're looking for a highly organized, detail-oriented Creator Commerce Specialist to support and scale our creator, affiliate, and social commerce ecosystem.

This role is the operational backbone of the Creator Commerce team- supporting affiliates, influencers, social publishing, content production, and campaign execution. You will ensure creators are activated, content is published, reporting is accurate, and campaigns run seamlessly from start to finish.

In addition to day-to-day execution, this role will also provide hands-on production and operational support for commercial shoots, content days, and marketing activations.

This is a highly cross-functional role ideal for someone who is both analytical and creatively inclined, thrives in fast-paced environments, and is excited to grow within creator-led commerce.

What You'll Own

1. Affiliate & Creator Program Support

• Support recruitment, onboarding, and management of affiliates and influencers
• Coordinate product seeding, gifting, and campaign logistics
• Maintain creator communication (email, DMs, follow-ups, briefs)
• Ensure creators have all necessary assets, links, and tracking information
• Track deliverables and ensure timely content posting

2. Influencer Campaign & Execution Support

• Assist in execution of influencer campaigns from start to finish
• Maintain campaign trackers (content status, approvals, links, performance)
• Support content approvals and ensure brand alignment
• Help coordinate contracts, usage rights, and creator payments
• Support campaign reporting and wrap-up documentation

3. Social Media Publishing & Community Management

• Own day-to-day publishing across TikTok, Instagram, and other social channels
• Schedule and post content aligned with content calendar and campaign priorities
• Write captions, tag products, and optimize posts for engagement
• Monitor comments and community interactions, escalating as needed
• Help maintain a consistent and on-brand social presence

4. Performance Tracking & Reporting

• Pull and organize performance data across:
  • Affiliate platforms
  • Social channels
  • Influencer campaigns
• Track key metrics including:
  • Engagement
  • Conversion
  • Revenue contribution
• Build weekly and monthly performance reports
• Identify top-performing creators and content trends

5. UGC & Content Support

• Source, organize, and manage user-generated content (UGC)
• Support briefing creators on content needs and deliverables
• Maintain a structured library of high-performing content for reuse
• Support whitelisting and paid media teams with content organization

6. Creative Production & Shoot Support

• Provide hands-on operational support for commercial shoots, campaign days, and content productions
• Assist with on-set coordination, including:
  • Product prep and setup
  • Prop organization
  • Shot list support and logistics
• Support creative and production teams during photo and video shoots
• Capture behind-the-scenes content and supplemental photography/video when needed
• Ensure assets are properly organized and delivered post-shoot

7. Light Creative Production

• Create simple, on-brand graphics using Canva (social posts, stories, campaign assets)
• Assist with basic editing or resizing of content for social use
• Support creation of internal decks, briefs, and campaign materials
• Ensure visual consistency across creator and social outputs

8. Team & Operational Support

• Support the broader Creator Commerce team across:
  • Creator campaigns
  • Social commerce initiatives
  • Live commerce and content programs (as needed)
• Keep projects moving by managing timelines, trackers, and communication
• Act as a highly reliable operational support resource across multiple initiatives

Success in This Role Looks Like

• Seamless execution across creator, affiliate, and social programs
• Highly organized campaign tracking and reporting systems
• Consistent, timely, and high-quality social publishing
• Strong operational support during shoots and content production days
• Increased efficiency and output across the Creator Commerce function
• Reliable support that enables the team to scale faster and execute more campaigns

Requirements

Who You Are

• 2-3 years of experience in social media, influencer marketing, content production, or digital marketing
• Knowledge of LTK, ShopMy, and/or Impact Radius platforms
• Extremely organized with strong attention to detail and follow-through
• Strong written communication skills (captions, creator outreach, coordination)
• Comfortable working across multiple fast-moving projects
• Basic proficiency in Canva (required)
• Interest in or exposure to photo/video production or shoot environments
• Familiarity with TikTok, Instagram, and creator platforms
• Analytical mindset with comfort working in spreadsheets and reporting tools
• Proactive, hands-on, and willing to "run around and get things done"
• Strong team player who thrives in execution-heavy environments
• Available to travel 30-40% all the time

Bonus Points

• Experience working with influencer or affiliate programs
• Exposure to TikTok Shop or social commerce ecosystems
• Basic photo/video capture or editing skills (CapCut, Adobe, etc.)
• Experience assisting on brand shoots, production sets, or content studios
• Available to travel 30-40% of the year

Compensation & Benefits

• Medical, dental, vision, and life insurance
• 401(k) with company match
• Paid time off (PTO)
• Flexible work schedule and telecommuting opportunities
• Gym membership options
• Employee recognition programs, including monetary rewards and annual "Live Your Dream" awards
• Generous employee product discounts and annual product giveaways
• Company events, catered meals, and a fully stocked kitchen
• Annual one-on-one financial consulting