VP, Analytics
$180k - $190kHavas Media Network
This range is provided by Havas Media Network. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range
$180,000.00/yr - $190,000.00/yr
VP, ANALYTICS
Havas Media North America is seeking a VP to lead the Analytics Team. As part of our global community of 10,000 team members, we are dedicated to using Meaningful Media to create meaningful differences for brands, businesses, and people.
The VP, Analytics will lead, develop, and manage all aspects of Client Analytics, back-office analytics, and decision modeling. This includes report design, data capture development, and implementation processes. The VP will work with a variety of data sources to continuously evolve the metrics used to measure the effectiveness and ROI of activities across all campaign types.
A DAY IN THE LIFE MIGHT LOOK LIKE:
- Assisting in business development and growth by collaborating with partners and clients to develop and implement new analytical methodologies aimed at increasing revenue.
- Providing marketing performance analysis for client engagements by understanding client business goals and designing tailored analytic approaches.
- Collaborating with internal and external stakeholders to develop client tools and services, such as modeling, dashboard development, decision aids, and business case analysis, to support programs and creative solutions.
- Working closely with the team to provide specific and actionable recommendations for clients and securing additional client engagements.
- Creating team structures and resource allocation plans to optimize analytics capabilities.
- Managing all logistics and operational aspects of the analytics function.
- Partnering seamlessly across the enterprise to access information and drive strategies and implementation.
- Determining and implementing operational procedures and leading the analytics group in project and resource management.
- Cultivating strong relationships with staff, internal partners, and clients.
- Advocating for changes that align with the vision of the department and organization.
- Participating in new business pitches and representing analytics in these discussions.
- Promoting process and organizational efficiency through automation.
WHAT YOU’LL NEED/SKILLS:
- 9+ years of experience in marketing analytics or business intelligence, with a focus on analytics.
- Strongly preferred experience at a Media/Advertising agency.
- Proven experience leading a team of 5 or more.
- Extensive experience in the digital space.
- Ability to lead data workstreams and represent analytics in new business pitches.
- Experience providing company-wide points of view and training on emerging technologies and new analytics methodologies.
- Act as the primary analytics point of contact for clients, with a deep understanding of data management principles and advanced analytics techniques, including statistical modeling, audience cluster segmentation, and lifetime value analysis.
- Capable of contributing expertise and leading efforts in advanced analytics and consumer research.
- Track record of implementing operational excellence across multiple analytics functions.
WHO YOU ARE:
- Detail-oriented and adaptable.
- Open, flexible, and a problem solver, comfortable working across various partners and deliverables.
- Self-motivated, with the ability to multi-task and prioritize under tight deadlines.
- Highly responsive, organized, and strategically minded.
- Demonstrated leadership capabilities, with a commitment to mentoring junior team members.
ABOUT HAVAS MEDIA NETWORK NORTH AMERICA:
Havas Media Network North America is the Media Experience agency, delivering our brand promise through our proprietary Mx System, where meaningful media helps build more meaningful brands. Our focus is on understanding the most Meaningful Media – the media channels, moments, and brands that truly move consumers to action, fostering trust, engagement, and influence.
Our global mission to make a meaningful difference starts at home—because we can’t grow if our people can’t grow. This insight guides our decisions and investments, driving inclusive programs that prioritize the needs of our people and our community. Our values inform every aspect of our decision-making at Havas—from the clients we seek to the talent we attract, to how we reward and recognize our staff, reinforcing the values of Taking the Lead, Having a Voice, and Showing We Care daily.
We are part of Havas Group, owned by Vivendi, one of the world's largest integrated content, media, and communications groups. Globally, we are home to more than 10,000 specialists across 150 countries, with 70+ Villages.
Seniority level
Seniority level
Director
Employment type
Employment type
Full-time
Job function
Job function
Analyst and ManagementIndustries
Advertising Services and Data Infrastructure and Analytics
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Inferred from the description for this job
Medical insurance
Vision insurance
401(k)
Paid maternity leave
Paid paternity leave
Disability insurance
Tuition assistance
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