Competitve Marketing Manager - Shockwave Medical

At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at jnj.com

As guided by Our Credo, Johnson & Johnson is responsible to our employees who work with us throughout the world. We provide an inclusive work environment where each person is considered as an individual. At Johnson & Johnson, we respect the diversity and dignity of our employees and recognize their merit.

Job Function:
Marketing

Job Sub Function:
Marketing Insights & Analytics

Job Category:
Professional

All Job Posting Locations:
Santa Clara, California, United States of America

Job Description:

Johnson & Johnson is hiring for a Competitve Marketing Manager - Shockwave Medica l to join our team. The position is FULLY REMOTE and can sit anywhere in the US

At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow and profoundly impact health for humanity. Learn more at


Fueled by innovation at the intersection of biology and technology, we're developing the next generation of smarter, less invasive, more personalized treatments. Ready to join a team that's pioneering the development and commercialization of Intravascular Lithotripsy (IVL) to treat complex calcified cardiovascular disease. Our Shockwave Medical portfolio aims to establish a new standard of care for medical device treatment of atherosclerotic cardiovascular disease through its differentiated and proprietary local delivery of sonic pressure waves for the treatment of calcified plaque.

Position Overview

The Strategic Marketing & Insights Competitive Marketing Manager partners with internal and external stakeholders to build and operate the competitive intelligence engine including monitoring, synthesis, and activation of competitive insights to inform positioning, strategy, and field enablement. This role works closely with leaders, managers and individual contributors of cross-functional teams across the organization and reports to the Associate Director, Strategic Marketing & Insights.

Essential Job Functions

• The Strategic Marketing & Insights Competitive Marketing Manager is responsible for executing the following key areas:
  
  • Acquisition and analysis of global intelligence and insights from internal and external sources for emerging and established technologies
  • Execute proactive and reactive marketing strategies, campaigns and essential collateral in an ongoing manner to address market dynamics
  • Evaluation of IVL technologies' value proposition, product positioning and messaging, and planning for future potential opportunities
  • Collaboration with R&D, medical affairs and project management to operationalize product bench, preclinical and clinical testing as needed
  • Ensure the proficiency of the global sales force to address IVL market leadership opportunities and IVL technologies' positioning/counter-positioning with customers
  • Collaboration with downstream and upstream marketing on the development of go-to-market strategies for new Shockwave IVL products, including portfolio prioritization and planning, pricing, account targeting and segmentation, and sales support
  • Assist communications function with implementation of competitive internal and external communications strategy.
  • Partner closely with marketing leadership, US and EU sales leadership, commercial operations, sales training, senior management, and other cross-functional colleagues (including clinical, legal, R&D, regulatory and finance) to advise on strategic insights and initiatives.
  • Proactively creates a purpose driven environment by aligning Johnson & Johnson's Credo and Leadership Imperatives with the strategies and goals of the team and enterprise.

Requirements

• BA or equivalent experience is required. MBA or advanced degree is preferred.
• Minimum 4 years of experience in cardiovascular med tech marketing, preferably with coronary, structural heart or peripheral vascular technologies, with knowledge of relevant products and call points.
• Proven track record in med tech product management and/or product marketing, with experience launching novel new products and market development.
• Have a strong command of clinical practice and research in core IVL markets and demonstrated ability to communicate and amplify results through marketing channels
• Ability to build successful partnerships with the sales force and develop relationships with key opinion leaders.
• Demonstrates agility to modify strategies and tactics, when necessary, based on voice of customer and emerging trends.
• Effective communication skills with all levels of management and organizations.
• Ability to work in a fast-paced environment, managing multiple priorities, operating as a team and independently, adapting to changing requirements.
• Ability to travel 30% (US & internationally) or more may be required.

For Pay info on Fully remote roles :

US: $94,000 - $151,800 / Bay Area: $109,000 - $174,800

Johnson & Johnson is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, protected veteran status or other characteristics protected by federal, state or local law. We actively seek qualified candidates who are protected veterans and individuals with disabilities as defined under VEVRAA and Section 503 of the Rehabilitation Act.

Johnson & Johnson is committed to providing an interview process that is inclusive of our applicants' needs. If you are an individual with a disability and would like to request an accommodation, please contact us via or contact AskGS to be directed to your accommodation resource.

Required Skills:
Comparative Analysis, Forecasting, Marketing Strategies, Monitoring Evaluations, Researching

Preferred Skills:
Analytical Reasoning, Analytics Insights, Big Data Management, Brand Positioning Strategy, Business Data Analysis, Communication, Competitive Landscape Analysis, Content Marketing, Customer Analytics, Customer Intelligence, Data Analysis, Execution Focus, Financial Analysis, Industry Analysis, Innovation, Marketing Insights, Market Research, Problem Solving, Standard Operating Procedure (SOP)

The anticipated base pay range for this position is :
$109,000.00 - $174,800.00

Additional Description for Pay Transparency:
Subject to the terms of their respective plans, employees are eligible to participate in the Company's consolidated retirement plan (pension) and savings plan (401(k)).

This position is eligible to participate in the Company's long-term incentive program.

Subject to the terms of their respective policies and date of hire, employees are eligible for the following time off benefits:

Vacation -120 hours per calendar year

Sick time - 40 hours per calendar year; for employees who reside in the State of Colorado -48 hours per calendar year; for employees who reside in the State of Washington -56 hours per calendar year

Holiday pay, including Floating Holidays -13 days per calendar year

Work, Personal and Family Time - up to 40 hours per calendar year

Parental Leave - 480 hours within one year of the birth/adoption/foster care of a child

Bereavement Leave - 240 hours for an immediate family member: 40 hours for an extended family member per calendar year

Caregiver Leave - 80 hours in a 52-week rolling period10 days

Volunteer Leave - 32 hours per calendar year

Military Spouse Time-Off - 80 hours per calendar year

Additional information can be found through the link below.

Co-Ops and Intern Positions: Please use the following language:

Co-Ops/Interns are eligible to participate in Company sponsored employee medical benefits in accordance with the terms of the plan.

Co-Ops and Interns are eligible for the following sick time benefits: up to 40 hours per calendar year; for employees who reside in the State of Washington, up to 56 hours per calendar year.

Co-Ops and Interns are eligible to participate in the Company's consolidated retirement plan (pension).

Positions Represented by CBA: Please use the following language:

This position is eligible for benefits to include medical, dental, vision and time off, as well as any others as provided for in the applicable Collective Bargaining Agreement.

The following link to general company benefits information MUST also be included in the posting: Please use the following language:

For additional general information on Company benefits, please go to: -