Financial Planning & Analysis Manager - Go To Market

About The Role PubMatic is immediately hiring a Finance Manager to join our growing GTM Finance team in Redwood City . Reporting to the Associate Director of GTM Finance, this key contributor will build annual budgets, manage monthly rolling forecasts, and provide decision support through financial analyses to optimize strategic investments. The analyst will aggregate data and turn it into information to support critical decision‑making processes. What You'll Do GTM Planning & Forecasting Drive and update the monthly and quarterly revenue forecast and annual strategic plan processes. Identify and highlight business risks and opportunities specific to revenue. Improve sales and business processes through development and implementation of key metrics, dashboards, and automated tools. Build detailed financial models that track and analyze functional costs and their impact on the company’s overall performance. Work with Finance and Business teams to support long‑term strategic planning and budget processes. Build positive and deep business partner relationships across the organization. Own the annual plan, quarterly reforecasts, and weekly pipeline‑to‑revenue bridges for Sales, CS, and Marketing. Performance Analysis & Reporting Analyze advertiser and publisher cohort behavior, spend concentration, and supply‑path economics. Build self‑service dashboards in partnership with Data/BI on top of Salesforce, the ad server/DSP logs, and the data warehouse. Buy‑Side & Sell‑Side Economics Partner with buy‑side leadership on advertiser and agency economics: working media vs. fees, DSP take‑rate, agency rebates, MSA tiers, minimum spend commitments, and managed‑service margin. Partner with sell‑side leadership on publisher economics: SSP take‑rate, revenue share, sequential liability exposure, supply‑path optimization (SPO) impact, curation/marketplace deal economics, and ad‑quality/MFA risk on yield. Model the end‑to‑end ad‑dollar waterfall from advertiser spend to publisher payout; quantify margin leakage, fee compression, and the P&L impact of SPO, bid shading, and identity/signal‑loss scenarios. Process, Controls & Systems Improve the GTM data stack: Salesforce, BI tools (Looker/Tableau), AI tools (Claude, ChatGPT Adaptive, Anaplan, etc.). Who You Are 5–8 years of progressive FP&A, investment banking, consulting, or corporate finance experience, including 2+ years supporting a GTM organization, preferably in Digital Advertising, eCommerce or Enterprise SaaS sectors. Strong financial and operational planning skills. Proven experience and knowledge of accounting concepts and financial statement construction. Hands‑on, creative approach to financial modeling and building business decision‑support tools. Experience with large data set manipulation. Ability to multi‑task effectively while working with cross‑functional stakeholders. Ability to work independently and keep pace with deadlines. Positive attitude and interest in learning new things. Strong interpersonal and communication skills. Proven ability to influence senior commercial leaders and translate financial analysis into clear recommendations. Bachelor’s degree in Finance, Economics, Accounting, Business, or a related quantitative field. Preferred Experience with Salesforce, NetSuite, and an EPM tool (Anaplan, Pigment, Adaptive, or Vena). Benefits Our benefits package includes paid leave programs, paid holidays, healthcare, dental and vision insurance, disability and life insurance, commuter benefits, physical and financial wellness programs, unlimited DTO in the US, reimbursement for mobile, fully stocked pantries, and in‑office catered lunches 5 days per week. Diversity and Inclusion PubMatic is an equal‑opportunity employer. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. Compensation Disclosure Salary range: $145,000—$165,000 USD . New hires are typically compensated toward the middle of our pay range, and compensation also includes bonus, restricted stock units, and a competitive benefits package. #J-18808-Ljbffr PubMatic