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MANAGER, COMMUNICATIONS (MEDIA RELATIONS)

$95.06k - $142.52k

Los Angeles Metro

Salary: $95,056.00 - $142,521.60 Annually
Location : Los Angeles, CA
Job Type: Regular Employee
Job Number: 2401378
Cabinet: CUSTOMER EXPERIENCE OFFICE
Cost Center: 7110 - PUBLIC RELATIONS
Opening Date: 05/18/2026
Closing Date: 6/1/2026 5:00 PM Pacific
FLSA: Exempt
Bargaining Unit: Non-Contract


Metro's mission is to provide a world-class transportation system that enhances the quality of life for all who live, work, and play within LA County.

Description


Manages and oversees the planning and execution of communications, public relations, and marketing campaigns on Metro social media channels and across all paid media.


This position develops and supports strategic communications, public relations, and media initiatives related to all Metro projects. The position also manages multiple communications projects simultaneously, develops media content related to current events, and supports operations in fast-paced, high-pressure environments.


Recruitment Timelines: Interviews are projected to be scheduled for week of June 15th, 2026. This date is subject to change. We encourage you to monitor your governmentjobs.com profile and emails for the latest updates.

Examples of Duties

  • Plans, prepares and oversees the execution of Metro advertising campaigns, including social media, digital, out of home (OOH), print, and broadcast
  • Plans and executes annual department and ad hoc project-level strategic plans and campaigns
  • Plans, prepares, and oversees the design, typesetting, and printing of publications
  • Plans, prepares, and oversees the conceptual design, production, and distribution of video programs
  • Manages, reviews, and edits content on Metro social media platforms
  • Oversees special event production and execution
  • Manages VIP (Very Important Person) tour program of the agency and construction projects
  • Develops and manages relationships with print, electronic, and digital media providers/vendors
  • Coordinates with social media content producers and community managers across the agency to implement best practices and train staff
  • Writes, edits, and proofreads copy for all public information materials and video productions
  • Oversees commercial filming program and manages vendor
  • Plans and acquires photography and graphics for publications, and footage and other video-related elements for use in video productions
  • Develops and monitors budgets and costs
  • Collaborates with staff in other units of the communications department and outside departments
  • Analyzes production contracts and vendors' performance and identifies solutions to minimize production and printing costs
  • Prepares reports and recommendations on communications and promotional goals and activities
  • Conducts surveys and research on publications; prepares reports and recommendations
  • Prospects and generates new sales leads
  • Supervises, trains, mentors, and motivates assigned staff
  • Communicates and implements safety rules, policies, and procedures in support of the agency's safety vision and goals; and maintains accountability for the safety performance of all assigned employees
May be required to perform other related job duties

Minimum Qualifications


A combination of education and/or experience that provides the required knowledge, skills, and abilities to perform the essential functions of the position. Additional experience, as outlined below, may be substituted for required education on a year-for-year basis. A typical combination includes:

Education
  • Bachelor's Degree in Communications, Marketing, Journalism, or a related field; Master's Degree in a related field preferred

Experience
  • Six years of relevant experience or three years of relevant supervisory-level experience performing work in marketing, advertising, or other communications programs; some positions in this class may require specialized experience in area of assignment

Certifications/Licenses/Special Requirements
  • A valid California Class C Driver License or the ability to utilize an alternative method of transportation when needed to carry out job-related essential functions
Preferred Qualifications

Preferred Qualifications (PQs) are used to identify relevant knowledge, skills, and abilities (KSAs) as determined by business necessity. These criteria are considered preferred qualifications and are not intended to serve as minimum requirements for the position. PQs will help support selection decisions throughout the recruitment. In addition, applicants who possess these PQs will not automatically be selected.

The following are the preferred qualifications:
  • Experience developing and supporting public relations, media, or communications campaigns for multi-year campaigns
  • Experience serving as an on-camera representative or quoted spokesperson for print or media publications
  • Experience developing media content, story ideas, or communications materials related to current events, public initiatives, or political/community issues
  • Experience writing well-thought-out press materials for external audiences

Essential Knowledge
Knowledge of (defined as a learned body of information that is required for and applied in the performance of job tasks)
  • Theories, principles, and practices of communications and public relations
  • Mass communication techniques and promotional program management
  • Digital marketing strategy and channels, content marketing, and social media
  • Electronic media materials and processes, including advertising, copywriting, scriptwriting, production techniques, distribution, and placement
  • Advertising and promotional tactics
  • Special event production
  • Video and print production processes and formats
  • Print media materials and processes, including photographic, video, and graphic media
  • Media planning and buying
  • Finance and budget analysis
  • Data research techniques
  • Maintaining compliance with applicable laws and regulations, including California Environmental Quality Act (CEQA), The National Environmental Policy Act (NEPA), Americans with Disabilities Act (ADA), and Title VI of the Civil Rights Act
  • Editing techniques; proofreading symbols and terminology
  • English composition, grammar, and punctuation
  • Modern management theory
Skill in (defined as the proficient manual, verbal, or mental utilization of data, people, or things)
  • Planning strategic campaigns/programs for multiple focus areas
  • Leading strategy, planning, and development of media campaigns
  • Defining channels for use in campaigns, and where the approach is paid, earned, or owned
  • Critical thinking
  • Understanding the dynamics of today's media landscape and its impact on Metro's business and customers
  • Reviewing, understanding and reporting data using analytics
  • Performing data and statistical analysis
  • Navigating Metro billing system
  • Analyzing situations, identifying problems, recommending solutions, and evaluating outcome
  • Exercising sound judgment and creativity in making decisions
  • Communicating effectively orally and in writing
  • Interacting professionally with various levels of Metro employees, outside representatives, and public officials
  • Mediating and negotiating
Ability to (defined as a present competence to perform an observable behavior or produce an observable result)
  • Distinguish best practices and approaches to various social media platforms
  • Prioritize competing tasks
  • Think and act independently
  • Work independently and lead a team
  • Make financial decisions within a budget; resolve budget discrepancies and reconcile invoices
  • Synthesize complex information
  • Apply and evaluate publication strategies
  • Understand, interpret, and apply laws, rules, regulations, policies, procedures, budgets, contracts, and labor/management agreements
  • Represent Metro before the public and governmental entities
  • Prepare comprehensive reports and correspondence
  • Travel to offsite locations
  • Supervise, train, and motivate assigned staff
  • Read, write, speak, and understand English
Special Conditions
  • This job specification is not to be construed as an exhaustive list of duties, responsibilities, or requirements
  • The physical demands described are representative of those that must be met by the employee to successfully perform the essential functions of this job
  • Metro provides reasonable accommodation to enable individuals with disabilities to perform the essential functions
  • This classification is at-will and the incumbent serves at the pleasure of the hiring authority when classified as an Intermittent, Emergency, Annuitant, or Temporary employee, is assigned to the Office of Inspector General (OIG) or Board Clerk's Office, and/or reporting directly to the LACMTA Board of Directors
  • Contributes to ensuring that the Equal Employment Opportunity (EEO) policies and programs of Metro are carried out

Working Conditions
  • Typical office situation
  • Close exposure to computer monitors and video screen

Physical Effort Required
  • Sitting at a desk or table
  • Operate a telephone or other telecommunications device and communicate through the medium
  • Type and use a keyboard and mouse to perform necessary computer-based functions
  • Communicating through speech in the English language required
(JZL)


Metro is an Equal Opportunity Employer and does not discriminate on the basis of race, color, creed, ancestry, national origin, gender, marital status, sexual orientation, religion, age, veteran status, or disability. Learn more about Metro does not deny participation in the application process to anyone with prior justice system involvement, in line with hiring practices.
Selection Procedure

Applicants who best meet job-related qualifications will be invited to participate in the examination process that may consist of any combination of written, performance, or oral appraisal to further evaluate job-related experience, knowledge, skills and abilities.
Application Procedure

To apply, visit Metro's website at and complete an online Employment Application.
Computers are available to complete online Employment Applications at the following Metro locations:

METRO Headquarters, Employment Office
One Gateway Plaza
Los Angeles, CA 90012
Open: Monday through Friday, 8am-4pm
(Closed Sat & Sun)

Metro Talent Hub
8501 S. Evermont Place
Los Angeles, CA 90044
Open: Monday through Friday, 9am-5pm
(Closed Sat & Sun)

East Los Angeles Customer Center
4501 B Whittier Blvd
Los Angeles, CA 90022
Open: Tuesday through Saturday, 10am to 6pm
(Closed Sun & Mon)

Wilshire/Vermont Customer Center
3183 Wilshire Blvd, Ste 174
Los Angeles, CA 90010
Open: Monday through Friday, 10am-6pm
(Closed Sat & Sun)

Rosa Parks Customer Center
Willowbrook/Rosa Parks Station
11720 Wilmington Ave
Los Angeles, CA 90059
Open: Monday through Friday, 6am to 6:30pm
(Closed Sat & Sun)

Telephone: View phone number on click.appcast.io or persons with hearing or speech impairments can use California Relay Service 711 to contact Metro.

All completed online Employment Applications must be received by 5:00 p.m. on the closing date. Late applications will not be considered.

*Open to the public and all Metro employees

This job bulletin is not to be construed as an exhaustive list of duties, responsibilities, or requirements. Employees may be required to perform other related job duties.
*Please refer to the applicable benefit type (Regular or Temporary)*

BENEFITS FOR REGULAR EMPLOYEES


Benefits cover probationary or regular full-time (working at least 40 hrs/week) employees of Metro.


We offer a range of high-quality medical, dental and vision plan options as well as health care spending accounts for you and your family. Metro will cover a significant portion of your health care premiums.

Medical/Dental/Vision Plan - Employee has the choice of 3 separate medical plans and 3 dental plans. A separate vision plan is included in each medical plan.

Group Life Insurance - PTSC pays for an amount equal to your annual salary, rounded up to the nearest $1,000. Minimum amount of life insurance is $30,000.

Accidental Death & Dismemberment Insurance - PTSC provides $50,000 coverage for each employee. Additional voluntary coverage in amounts up to $500,000 is available at favorable premium rates.

Long-Term Disability Insurance - 100% employer paid. Provides employees with a minimum income of 60% of earnings after six months of disability. Buy up or buy down options available.

Holidays - 12 days a year: New Year's Day, Martin Luther King, Jr. Day, Presidents' Day, Memorial Day, Independence Day, Labor Day, Veterans' Day, Cesar E Chavez, Juneteenth,Thanksgiving Day, Day After Thanksgiving, and Christmas Day.

Time off with Pay (TOWP) - Compensates employees who are on approved absence from work for reasons such as illness, injury, medical and dental appointments, personal business, vacation, or observance of (a) religious holiday.
Years of Service Annual Accrual
Hire date - 5 years 20 days
Beginning of 6th - 10th year 25 days
Beginning of 11th - 15th year 30 days
Beginning of 16th + years 35 days

Pension Plan - PTSC retirement plan is the Public Employees' Retirement System (PERS). Vesting is five (5) years. Minimum retirement age is 52, based on the 2% at 62 formula.

Other Benefits : Transportation passes for employees and/or eligible dependents; Medicare; Tuition reimbursement; credit union membership; SDI; Deferred Compensation Plan; 401(K) Thrift plan; EAP; Medical and Dependent Care Flexible Spending Accounts; Flexible work schedules; and Jury Duty Pay.

BENEFITS FOR TEMPORARY EMPLOYEES

Temporary (Contingent) employees are eligible for the following benefits only:
  • Kaiser medical insurance
  • Public Pension Plan
  • 457/401K Plan
  • Flex Spending
  • Paid Sick Time
  • Fare Media
  • Rideshare Subsidies
  • Metro One Fitness membership
For more information on the Benefits Enrollment for Contingent Employees, please visit LA Metro's Pension & Benefits website at
01


Please acknowledge that the following responses will be used to supplement and expand on the Work Experience section of your application. It is important to provide detailed answers and do not refer to or rely on a resume or other documentation as we will not review resumes to determine qualifications. The information provided in your application must support your selected answers in the supplemental questions. The information you provide will be verified and documentation may be required. Please be as accurate as possible. By completing this supplemental questionnaire, you are attesting that the information you have provided is accurate. Any misstatements, omissions, or falsification of information may eliminate you from consideration or result in dismissal.
  • Yes, I agree and understand my resume will not be reviewed

02


Please select the highest level of education you have completed.
  • I do not have education equivalent to grade 12
  • High school graduate, diploma or the equivalent (GED)
  • Associate degree from an accredited college or university
  • Bachelor's degree from an accredited college or university
  • Master's degree from an accredited college or university
  • PhD from an accredited college or university

03


Please select the number of years of relevant experience you have in performing work in marketing, advertising, or other communications programs.
  • No experience
  • Less than 6 years
  • 6 years or more, but less than 8 years
  • 8 years or more, but less than 10 years
  • 10 years or more

04


If you indicated having experience in the previous question, please describe your relevant experience and list the position title(s) and dates of employment in which you gained this experience. If you do not have this experience, please list "N/A" in the field below.
05


Please select the number of years of relevant supervisory-level experience you have in performing work in marketing, advertising, or other communications programs
  • No supervisory-level experience
  • less than 3 years
  • 3 years or more, but less than 5 years
  • 5 years or more, but less than 7 years
  • 7 years or more

06


If you indicated having experience in the previous question, please describe your relevant experience and list the position title(s) and dates of employment in which you gained this experience. If you do not have this experience, please list "N/A" in the field below.
07


Describe your relevant experience developing and supporting public relations, media, or communications campaigns for multi-year campaigns. Please list the position title(s) and dates of employment in which you gained this experience. If you do not have this experience, please list "N/A" in the field below.
08


Describe your relevant experience serving as an on-camera representative or quoted spokesperson for print or media publications. Please list the position title(s) and dates of employment in which you gained this experience. If you do not have this experience, please list "N/A" in the field below.
09


Describe your relevant experience developing media content, story ideas, or communications materials related to current events, public initiatives, or political/community issues. Please list the position title(s) and dates of employment in which you gained this experience. If you do not have this experience, please list "N/A" in the field below.
10


Describe your relevant experience writing well-thought-out press materials for external audiences. Please list the position title(s) and dates of employment in which you gained this experience. If you do not have this experience, please list "N/A" in the field below.
Required Question
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