Airport Advertising Manager

Overview The Airport Advertising Manager is responsible for meeting and exceeding sales projections by selling advertising to qualified advertisers using professional sales techniques. The role includes managing the airport’s advertising concessionaire program, cultivating lasting relationships with Airport Authority personnel, overseeing local administrative and operational employees, and coordinating with Lamar National Sales to ensure timely delivery of products and services, including collections. Key Responsibilities Meet and exceed sales objectives in assigned market(s) by promoting and selling airport advertising through a relationship-based approach. Develop relationships with local businesses, acquire new advertisers, and maintain existing accounts through prospecting, presentations, negotiations, and customer service. Travel to customers and prospects to build and maintain relationships, conduct presentations, and secure new business accounts. Identify potential growth areas and open new accounts. Maintain and grow a personal account list with weekly telephone calls and in-person visits. Meet monthly, quarterly, and annual revenue objectives. Research prospective customers and develop effective proposals/quotations. Expedite resolution of customer problems and complaints. Coordinate sales efforts with marketing, sales management, administrative, and operations groups to ensure efficiency and effectiveness. Share pipeline reports with management weekly. Plan and organize personal sales strategy to maximize returns. Supply management with oral and written reports on customer needs, competitive activity, and potential for new products and services. Stay informed on product applications, market conditions, and advertising trends through literature and collaboration with marketing and service areas. Build and maintain positive relationships with Airport Authority staff, holding regular calls and/or meetings. Respond to Airport Authority staff promptly and professionally. Notify relevant teams of inventory changes or adjustments. Act as market liaison for accurate airport revenue reporting. Respond to National Sales and National Account Services Manager requests timely and within guidelines. Monitor national campaign end dates and provide renewal opportunities. Liaise with National Account Services Manager to inform about major events and opportunities. Qualifications Excellent written, verbal, and listening skills. Ability to communicate effectively, explain policies and procedures, and persuade others. Skill in speaking with persons of various backgrounds. General knowledge of local and national media trends. Ability to explain the outdoor advertising business to customers and internal teams. Experience working independently and following through on assignments with minimal direction. Capability to resolve conflicts independently under general direction. Initiative to start projects and assignments. Analytical skills to identify problems and formulate logical conclusions. High school diploma or equivalent. Valid driver’s license. 2–3 years of successful business-to-business sales experience. Preferred: Bachelor’s degree in any field. Preferred: Advertising/media sales experience. Preferred: Proven relationships with area clients and a track record of selling to local and direct clients. Benefits Hybrid Monday‑Friday schedule (9:00 am–5:00 pm) with paid holidays. Base salary of $75,000, with earning potential up to $175,000. Phone allowance. Comprehensive 4–6‑week training program and opportunities for further corporate training. Multiple medical plan options, health savings account, hospital, accident, and critical illness coverage. Dental and vision insurance. Short‑ and long‑term disability and paid parental leave. 120 hours of paid time off (PTO), increasing with tenure. 12 paid company holidays, including Presidents Day and Juneteenth. Employee stock purchase plan. 401(k) plan with company match. Wellness program incentives such as medical plan premium holidays and HSA contributions. Ongoing professional development and internal leadership programs. Advancement opportunities within the company. Physical Demands and Work Environment Primary work environments: office, airport, and vehicle. Requires light lifting, pushing, reaching, seeing, sitting more than 50% of the time, standing, stooping, talking, turning, walking, and climbing. Ability to install physical signs as needed. Night‑time travel away from home less than 10% of the time. Equal Opportunity Employer Lamar Advertising is an EEO/AA employer, including Individuals with Disabilities, Protected Veterans, and any other State or Federally protected characteristic. We do not sponsor work visas. Only candidates with U.S. work authorization not requiring sponsorship will be considered. #J-18808-Ljbffr