Marketing Specialist (Campaigns, Email & Web)

Job Description

Job Description

Marketing Specialist (Campaigns, Email & Web)

Content Creation | Promotions | Creative Execution

Location: Pullman, WA | Position: Full-time

Cherie Amour is hiring a Marketing Specialist to support campaign planning, content creation, and execution across email, web, and digital channels.

This role focuses on bringing marketing campaigns to life; from developing promotional ideas to building emails, updating web content, and ensuring every client touchpoint is polished, cohesive, and on-brand.

This role is primarily focused on email marketing, campaign execution, website updates, and content creation. Social media support is secondary. We're looking for someone who is creative, detail-oriented, and proactive - someone who can contribute ideas, take direction, and execute high-quality work.

What You'll Do

Campaign Planning & Execution

• Assist in planning and executing promotional campaigns, offers, and seasonal initiatives.
• Help bring campaign ideas to life across email, web, and supporting channels.
• Ensure campaigns are launched accurately and on schedule.

Email & SMS Marketing

• Build, design, and schedule email and SMS campaigns.
• Write clear, engaging, and on-brand copy for promotions and client communication.
• Assist with segmentation and campaign setup to ensure effective targeting.
• Maintain a high standard of design and layout across all email communications.

Website & Landing Pages

• Update website content, promotions, and landing pages.
• Assist in building pages that support campaigns and improve conversion.
• Ensure accuracy, consistency, and a seamless user experience across the site.

Content Creation & Creative Execution

• Create marketing assets including email designs, graphics, and digital content using Canva or similar tools.
• Maintain a cohesive and elevated brand aesthetic across all platforms.
• Collaborate with the team to source and organize content (images, testimonials, etc.).

Social Media (Supporting Role)

• Assist with content creation and scheduling for social media.
• Ensure social content aligns with overall campaigns and brand messaging.

Organization & Collaboration

• Maintain marketing calendars and ensure timely execution of campaigns.
• Stay organized across multiple projects and deadlines.
• Work closely with the Marketing Manager to support overall marketing initiatives.

This Role Is a Strong Fit If You

• Have experience executing marketing campaigns, not just posting on social media.
• Have a strong eye for design and care about clean, polished, visually appealing work.
• Enjoy writing and can create clear, engaging marketing copy.
• Are both creative and organized; you can generate ideas and execute them.
• Are proactive and take initiative rather than waiting for direction.
• Can manage multiple tasks and meet deadlines in a fast-paced environment.

Requirements

• 1–3 years of experience in marketing, content creation, or campaign execution.
• Experience with email marketing platforms (Klaviyo preferred).
• Strong copywriting skills for emails, promotions, and web content.
• Experience creating marketing assets using Canva or similar design tools.
• Experience updating websites or working with landing pages (WordPress and Shopify preferred).
• Strong attention to detail and organization.
• Clear and professional communication skills.

Preferred Experience

• Experience working on promotional campaigns or product launches.
• Familiarity with SMS marketing.
• Experience in a direct-to-consumer or service-based business.

Compensation & Benefits

• Competitive hourly or salary pay (based on experience)
• Opportunity for growth within the marketing team
• Medical, dental, vision, life, LTD, and 401(k)
• Paid vacation and sick leave
• Ongoing training and development

About Cherie Amour

Cherie Amour creates high-end, confidence-focused photography experiences. Our clients invest in more than images - they invest in an experience that helps them reconnect with confidence and a stronger sense of self.

To Apply