PR & Brand Communications Specialist

Location: Tampa, FL (in-office or flexible depending on role fit) Type: Full-time, Part-time, or Contract Compensation: Competitive compensation based on experience Reports To: Leadership Team About Surroundings Group & Nautical Network Surroundings Group is more than a creative agency, we’re a performance-driven growth partner for brands competing at the top of the market. From private aviation and luxury real estate to yachts, resorts, and premium experiences, we help high-end companies scale with clarity, consistency, and credibility. Our clients don’t just want beautiful content, they want systems that convert, campaigns that perform, and a creative team that understands the stakes of selling to their audiences. We’re also the team behind Nautical Network, the largest marine media platform of its kind. With 20M+ monthly impressions, NN is redefining how yacht brokers, boat manufacturers, charter firms, and marine tech startups reach, engage, and convert premium audiences. From media amplification to brand partnerships and original content series, NN brings an unfair advantage to every client in the marine space. Together, SG and NN form a vertically fluent ecosystem designed to scale brands that operate in high-trust, high-ticket environments. Role Overview As a PR & Brand Communications Specialist, you will own the PR and communications lane across assigned accounts and internal brands, overseeing messaging, outreach, visibility opportunities, partnerships, and reporting. This role is responsible for helping brands show up more clearly, more credibly, and more strategically in the market. You’ll work closely with the Account Manager on each account while collaborating with leadership on communication angles, timing, outreach, brand partnerships, and visibility strategy. Most day-to-day alignment will happen through the Account Manager, but the ownership of the PR and communications function sits with this role. We’re looking for someone who understands how to make brands relevant, visible, and worth paying attention to through strong communication, smart positioning, and meaningful external relationships. What You’ll Own Communications Strategy & Messaging Oversee PR and communications efforts from initial concept through execution and reporting Draft press releases, pitches, talking points, announcements, and supporting communication materials Help shape messaging around launches, activations, milestones, partnerships, and key brand moments Ensure public-facing communication feels polished, relevant, and on-brand Identify and pursue opportunities for earned media, interviews, features, local exposure, and industry visibility Build and maintain relationships with media contacts, editors, publishers, and other relevant outlets Help elevate both clients and internal brands through stronger public visibility Stay current on what is timely, relevant, and resonating in brand communications and media today Partnerships & Brand Relevance Support the development of brand-aligned partnerships and communication opportunities Help identify collaborations, story angles, and visibility plays that can expand awareness and credibility Connect PR efforts to larger brand growth goals rather than treating them as standalone tasks Reporting & Ownership Track outreach, placements, partnership opportunities, communication wins, and momentum across projects Work with Account Managers to keep timelines, deliverables, and messaging aligned Serve as the owner of the PR and communications lane within your assigned scope Strong experience in PR, communications, media relations, partnerships, or brand visibility strategy Excellent writing and communication skills Strong instincts around relevance, timing, positioning, and storytelling Organized, polished, proactive, and capable of owning multiple moving parts Understands what is working in media, partnerships, and brand visibility today Comfortable working across both strategic thinking and day-to-day execution Experience in luxury, hospitality, lifestyle, real estate, marine, or premium service industries is a plus Why This Role Is Exciting This is a chance to help shape the public visibility of brands operating in premium, aspirational, and high-trust spaces. You’ll work across a unique mix of luxury, lifestyle, and marine-facing projects while helping build awareness, credibility, and market presence in ways that go beyond traditional marketing. Hiring Timeline This role is open immediately. We are actively reviewing candidates and prepared to move quickly for the right person. Equal Opportunity Employer Surroundings Group LLC & its Subsidiaries is an Equal Opportunity Employer. We welcome applicants from all backgrounds and identities and are committed to a team that reflects the excellence of the brands we serve. #J-18808-Ljbffr Surroundings Group