Product Marketing Specialist

Job Description

Job Description

Finding a job that fits your lifestyle isn’t always easy. That’s where Kelly® comes in. We’re seeking a Product Marketing Specialist to work at a leading organization in Woburn, MA. Sound good? Take a closer look below. We’re here to help you find something great that works for you—so you won’t miss a moment of what really matters in your life.

Salary/Pay Rate/Compensation: $75,000 – $100,000/year, based on experienceShift: 1stWhy you should apply to be Product Marketing Specialist:

• Competitive salary and comprehensive benefits package, including medical, dental, life, and disability insurance.
• Work onsite with a respected leader in the plant healthcare and green industry sector.
• Opportunity to drive the development, positioning, and lifecycle management of innovative products and solutions.
• Supportive, collaborative environment with access to professional development, tuition reimbursement, and strong 401(k) match.

What’s a typical day as Product Marketing Specialist? You’ll be:

• Leading product launches through the stage gate process, managing timelines, deliverables, and cross-functional coordination to bring products to market.
• Defining product positioning, value propositions, key features, and customer benefits to ensure alignment with market needs and company growth objectives.
• Supporting product strategy and stewardship throughout the lifecycle, including market positioning, pricing recommendations, competitive differentiation, and SKU transition planning.
• Partnering closely with sales, marketing, R&D, packaging, supply chain, quality, and operations teams to align commercial goals with product development and launch execution.
• Owning commercial readiness for each launch, ensuring product messaging, pricing, packaging direction, and go-to-market requirements are clearly defined and executed.
• Coordinating operational activities such as production timelines, supply planning, production trials, and launch milestone tracking.
• Monitoring market trends, customer needs, and competitive activity to drive product improvements, innovation, and long-term portfolio strategy.
• Supporting lifecycle management activities to help transition products smoothly into market while minimizing operational disruption and excess inventory.

This job might be an outstanding fit if you:

• Have prior experience in product management, product marketing, operations, or a related field—ideally with regulated or technical products (must have).
• Can translate customer or market needs into product positioning, features, pricing, and commercialization strategies (must have).
• Have experience coordinating cross-functional projects from development through production or market launch (must have).
• Possess a strong understanding of product lifecycle management, market positioning, and go-to-market execution (must have).
• Bring experience in plant healthcare, horticulture, arboriculture, turf, agriculture, or related green industry markets (preferred).
• Demonstrate strong project management and organizational skills, with the ability to handle multiple initiatives and shifting priorities (must have).
• Have a solid understanding of manufacturing and supply chain processes and can coordinate effectively with technical and operational teams (must have).
• Exhibit excellent communication, collaboration, and problem-solving skills, with a proactive and solutions-oriented approach (must have).
• Are proficient in Microsoft Excel; experience with project management software is a plus.
• Hold a Bachelor’s degree (must have).

What happens next

Once you apply, you’ll proceed to next steps if your skills and experience look like a good fit. But don’t worry—even if this position doesn’t work out, you’re still in our network. That means all of our recruiters will have access to your profile, expanding your opportunities even more.

Helping you discover what’s next in your career is what we’re all about, so let’s get to work. Apply to be Product Marketing Specialist today!

As part of our promise to talent, Kelly supports those who work with us through a variety of benefits, perks, and work-related resources. Kelly offers eligible employees voluntary benefit plans including medical, dental, vision, telemedicine, term life, whole life, accident insurance, critical illness, a legal plan, and short-term disability. As a Kelly employee, you will have access to a retirement savings plan, service bonus and holiday pay plans (earn up to eight paid holidays per benefit year), and a transit spending account. In addition, employees are entitled to earn paid sick leave under the applicable state or local plan. Click here for more information on benefits and perks that may be available to you as a member of the Kelly Talent Community.

Get a complete career fit with Kelly®.

You’re looking to keep your career moving onward and upward, and we’re here to help you do just that. Our staffing experts connect you with top companies for opportunities where you can learn, grow, and thrive. Jobs that fit your skills and experience, and most importantly, fit right on your path of where you want to go in your career.

About Kelly

Work changes everything. And at Kelly, we’re obsessed with where it can take you. To us, it’s about more than simply accepting your next job opportunity. It’s the fuel that powers every next step of your life. It’s the ripple effect that changes and improves everything for your family, your community, and the world. Which is why, here at Kelly, we are dedicated to providing you with limitless opportunities to enrich your life-just ask the 300,000 people we employ each year.

Kelly is committed to providing equal employment opportunities to all qualified employees and applicants regardless of race, color, sex, sexual orientation, gender identity, religion, national origin, disability, veteran status, age, marital status, pregnancy, genetic information, or any other legally protected status, and we take affirmative action to recruit, employ, and advance qualified individuals with disabilities and protected veterans in the workforce. Requests for accommodation related to our application process can be directed to the Kelly Human Resource Knowledge Center. Kelly complies with the requirements of California’s state and local Fair Chance laws. A conviction does not automatically bar individuals from employment. Kelly participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S.

Kelly may use AI-powered tools during the recruitment and hiring process. For full details, including how Kelly uses AI, your rights, and how to request a reasonable accommodation, visit the Recruitment Artificial Intelligence Notice.