Marketing Strategy & Operations Consultant
$88k - $231.71kK2 Services
Role Description
The Marketing Strategy & Operations Consultant is responsible for developing, strengthening, and managing client relationships while supporting the strategic growth of the marketing services our organization provides to our clients. Serving as a trusted advisor, this role helps clients deepen their marketing strategies, optimize team resourcing, and elevate the day‑to‑day impact of our marketing employees embedded within their organizations.
Beyond relationship management, the consultant provides hands‑on strategic support to ensure clients have the right strategies, workflows, and talent alignment to achieve their business goals. This role acts as a critical bridge between clients and internal teams, ensuring seamless communication, strategic alignment, and consistently high‑quality service delivery.
Responsibilities
- Client Relationship Development & Management
- Build, nurture, and maintain strong, long‑term relationships with clients across various industries.
- Serve as the primary point of contact for assigned clients, ensuring their needs are understood, anticipated, and met.
- Conduct regular check‑ins, strategic reviews, and performance discussions to maintain alignment and satisfaction.
- Identify opportunities to expand partnerships and introduce additional services that support client goals.
- Marketing Strategy Consulting
- Partner with clients to assess their current marketing strategies, workflows, and team structures.
- Provide strategic recommendations to deepen marketing effectiveness and improve operational efficiency.
- Support clients in developing annual and quarterly marketing plans, campaign strategies, and performance frameworks.
- Offer guidance on best practices in digital marketing, business development, brand development, content strategy, and customer engagement.
- Team Resourcing & Operational Support
- Advise clients on how to structure and resource their marketing teams effectively, including role definition, workload distribution, and skill alignment.
- Collaborate with internal leadership to ensure our marketing employees are positioned for success within client environments.
- Monitor day‑to‑day performance and integration of our marketing staff, providing coaching, feedback, and support as needed.
- Help resolve operational challenges and ensure smooth collaboration between client teams and internal teams.
- Cross‑Functional Collaboration
- Work closely with internal marketing, operations, and talent teams to ensure client needs are met with excellence.
- Communicate client priorities, challenges, and opportunities to internal stakeholders to drive continuous improvement.
- Participate in internal planning sessions to align service delivery with client expectations and organizational goals.
- Business Development & Growth
- Identify and pursue opportunities to expand client engagements through additional services or strategic initiatives.
- Support proposal development, pitch preparation, and client presentations.
- Represent the organization at industry events, conferences, and networking opportunities to build brand visibility and generate leads.
Qualifications
- Minimum 7+ years of experience in a marketing or a business development role.
- Demonstrated experience building, managing, and strengthening client relationships in a marketing, consulting, or business development environment.
- Proven ability to serve as a strategic advisor to clients, offering guidance on marketing strategy, workflow optimization, and team structure.
- Strong understanding of marketing operations, including campaign planning, digital channels, content strategy, and performance measurement.
- Experience supporting or managing embedded teams, including coaching, feedback, and day‑to‑day alignment with client expectations.
- Ability to assess client needs, identify opportunities for improvement, and develop actionable recommendations.
- Skilled in navigating complex stakeholder environments and facilitating communication between clients and internal teams.
- Strong project management capabilities, with the ability to manage multiple clients, priorities, and timelines simultaneously.
- Excellent verbal and written communication skills, with the ability to translate complex concepts into clear, strategic insights.
- A proactive, solution‑forward mindset with a track record of anticipating challenges and driving continuous improvement.
- Comfortable working independently and collaboratively, with strong judgment on when to lead, when to partner, and when to escalate.
- Ability to travel as needed for client presentations; events or other business needs.
Requirements
- The Compensation range for this role is 85,000 to 100,000 USD per year and may be eligible for an annual bonus. Actual compensation within that range will be dependent upon the individual's location, skills, experience and qualifications.
- $88,000.00 - $231,706.12
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