Outside Sales Representative(Field Sales) - Dental Laboratory

Job Description

Job Description

Outside Sales Representative (Field Sales) – Dental Laboratory

Territory: Dallas TX - Could live in Houston

Location: Prefer Dallas location, but can live in Houston.

Salary: 80k-120k base with 40-60k bonus depending on experience

Full Benefits!

Are you a driven sales professional with a passion for digital dentistry and clinical excellence? Join our team as an Outside Sales Representative, where you will act as a strategic partner to General Practitioners and mid-sized DSOs across Texas.

In this role, you aren’t just selling laboratory services—you are delivering advanced digital workflows, clinical solutions, and a premier scanner partnership program that helps dental practices thrive.

Core Responsibilities

1. Territory Growth & Business Development

This person will manage all business for this lab in TX and develop new accounts.

• Hunt & Convert: Execute a disciplined prospecting cadence to identify and win new GP and DSO accounts within the assigned territory.
• Consultative Selling: Conduct deep-dive needs assessments to present the laboratory’s full suite of solutions (Fixed, Removable, Implant, Ortho).
• Pipeline Management: Move opportunities through the sales funnel with precision, from initial cold outreach to successful account activation.

2. Strategic Account Management

• Expand Footprint: Increase "share-of-wallet" within existing accounts by introducing new product lines and encouraging digital case adoption.
• Build Partnerships: Develop high-trust relationships with dentists, office managers, and DSO stakeholders.
• Problem Solve: Act as the bridge between the practice and internal technical/operations teams to ensure seamless case delivery and issue resolution.

3. Digital Transformation (Scanner Program)

• Placement & Qualification: Identify practices ready for digital integration and facilitate the placement of intraoral scanners through our partnership programs.
• Onboarding: Partner with internal technical resources to ensure clinic staff are fully trained on digital workflows and portal submissions.
• Drive Adoption: Monitor utilization rates and intervene with additional training or support to ensure long-term program success and compliance.

4. Market Presence & Education

• Brand Representation: Serve as the face of the laboratory at regional trade shows, study clubs, and clinical education (CE) events.
• Clinical Education: Plan and lead in-practice "Lunch-and-Learns" and educational programs to position the laboratory as a clinical thought leader.

What You’ll Need to Succeed

Minimum Requirements:

• Experience: 3+ years of B2B field sales experience (Dental or Medical Device industry strongly preferred).
• Skillset: Proven track record of territory expansion and "hunting" new business.
• Tech-Savvy: Proficiency with CRM tools and a solid understanding of sales reporting and forecasting.
• Mobility: Valid driver’s license and a willingness to travel extensively within the Texas territory.

Preferred Assets:

• Specific experience in dental laboratory sales, calling on GPs and DSOs.
• Familiarity with digital dentistry (STL files, intraoral scanning, and digital case portals).
• A "customer-first" mindset with the ability to navigate complex clinical conversations.

Performance Indicators (KPIs)

• New account activations and territory revenue growth.
• Expansion of product mix and digital case volume.
• Successful scanner placements and sustained utilization rates.
• CRM hygiene, activity standards, and pipeline accuracy.

Compensation & Perks

• Competitive Pay: Base salary + uncapped commission/bonus plan (OTE based on territory performance).
• Support: Auto allowance, mileage reimbursement, and full business expense coverage.
• Benefits: Comprehensive package including health, dental, vision, PTO, and more.