Content Producer
Inno Supps
We’re one of the fastest-growing DTC Health & Wellness brands, and we’re looking for an exceptional Content Producer who knows how to turn ideas, insights, and product benefits into copy that converts.
This is a performance-driven creative role for someone who understands that great copy needs to do more than sound good—it needs to stop the scroll, create desire, and drive action.
What You’ll Own:
- Write high-converting scripts for high-production shoots, VSL's, paid social ads, hooks, headlines, and campaign copy
- Develop fresh angles, concepts, and messaging for Meta, TikTok, and performance funnels
- Turn product benefits and consumer insights into clear, compelling, emotionally resonant stories
- Partner with creative, design, and performance marketing teams to bring campaigns from concept through launch
- Analyze performance and rapidly iterate on hooks, angles, offers, and messaging
- Research competitors, customer pain points, market trends, and winning creative to uncover new opportunities
- Build multiple creative variations to support continuous testing and scaling
You’ll Be a Great Fit If You:
- Have strong direct-response or performance marketing copywriting experience
- Understand hooks, awareness levels, customer psychology, offers, and conversion
- Can move between short-form ad copy and long-form landing page storytelling
- Write quickly without sacrificing quality
- Love testing ideas and using performance data to make your next concept better
- Have a portfolio of copy that demonstrates your ability to sell, not just write
- Bonus: Experience in DTC, supplements, health & wellness, beauty, or other high-volume performance marketing environments.
Why Inno Supps:
- High spend, high velocity environment (you’ll actually see your work scale)
- Real ownership over revenue-driving initiatives
- A team built around testing, speed, and performance
If you’ve written copy that actually sells—and you want to operate at a higher level...
CHECK US OUT AND LET'S DOMINATE THE WORLD TOGETHER
Inno Supps - High Quality Sports Supplements
Inno Supps (@innosupps) • Instagram photos and videos
Inno Supps ⚡️ (@innosupps) | TikTok
Vacancy posted 2 days ago
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