Marketing Director, North America

Job Description:

Join Our Purpose - Feeding the Future

Role: Marketing Director, North America
Location: US or Canada
Hours: Full-time, permanent
Vacancy Type: New

Why join us

Take the lead in shaping marketing strategy and commercial impact as Marketing Director, North America at Trouw Nutrition, a Nutreco company. As a global leader in animal nutrition and aquafeed, we are united by our purpose of Feeding the Future, helping to build a more sustainable food system for generations to come.

This is a high-impact leadership role with broad scope across strategy, portfolio, pricing, commercial excellence, and regulatory. If you are energized by leading through complexity, building capability, and translating market insight into business growth, this is an opportunity to make a meaningful difference.

At Nutreco, we encourage our people to Own their career, Own their development, and Own their future.

What you'll do

The Marketing organization is a BUNA-level shared capability that delivers integrated marketing, commercial excellence, and regulatory support. The Marketing Director defines where to play and how to win across segments, channels, and portfolios, translating market insight into clear priorities that drive growth, margin, and competitive advantage.

This role is accountable for market-facing direction across the business, including which customer needs to prioritize, what solutions to bring forward, and how to position them for success in the market. You will work in close partnership with Commercial, Technical, R&D, Operations, and Finance, while serving as a member of the North America Leadership Team alongside GMs and Functional Directors.

Who we're looking for

Strategy development and execution

• Define the North America marketing strategy in alignment with BU priorities, global direction, and market opportunities.
• Translate strategy into annual plans, budgets, resource allocation, and KPIs across marketing and commercial excellence.
• Establish performance routines to track results, manage risks, and adjust priorities to deliver growth, margin, and ROI.

Team leadership and capability development

• Build and lead a high-performing, integrated marketing organization across functional areas.
• Define team structure, roles, and ways of working that enable effective strategy execution.
• Strengthen organizational capability through targeted coaching, development, and training initiatives.

Species marketing, portfolio, and innovation

• Turn business needs and market opportunities into prioritized portfolio choices, quantified growth plans, and compelling value propositions.
• Lead the development of business cases, offer design, and strategic initiatives.
• Partner cross-functionally to accelerate time-to-market, adoption, and portfolio competitiveness.

Operational marketing and go-to-market execution

• Lead end-to-end go-to-market execution across positioning, messaging, launches, and campaigns.
• Ensure high-quality, evidence-based customer materials that strengthen brand and support conversion.
• Deliver effective sales enablement tools and communication assets that improve field execution and reinforce consistent, substantiated messaging.

Pricing and margin management

• Establish value-based pricing frameworks, tools, and governance to improve price realization and portfolio mix.
• Partner with Sales and Finance on pricing guardrails, segmentation, and value communication.
• Monitor performance and lead actions that strengthen profitability and commercial discipline.

Commercial excellence

• Drive value-based selling, CRM discipline, and pipeline management to improve conversion and forecasting.
• Ensure consistent, insight-led marketing execution aligned with commercial priorities.
• Embed pricing governance and strengthen decision-making through standardized reporting and actionable insight.

Regulatory leadership

• Lead regulatory strategy and compliance across claims, labeling, authorizations, and marketing materials.
• Anticipate regulatory changes and guide mitigation in partnership with cross-functional teams.
• Ensure governance and review processes support compliant innovation and customer communications.

Cross-functional alignment

• Align BU, OpCo, and global stakeholders on priorities, resources, and execution.
• Build strong partnerships across Commercial, Technical, R&D, Operations, and Finance.
• Drive clarity, accountability, and alignment to deliver coordinated business impact.

What you bring

• Bachelor or master's degree in marketing, business, or a related field.
• 10+ years of progressive marketing leadership experience, including 5+ years at Director level or equivalent.
• Experience in animal nutrition, agribusiness, or B2B specialty manufacturing preferred.
• Strong strategic marketing expertise, including market segmentation, positioning, value proposition development, portfolio management, innovation, and go-to-market execution.
• Strong commercial and financial acumen, including budgeting, ROI, and value-based pricing.
• Experience leading multi-functional teams across marketing, communications, regulatory, pricing, and commercial excellence in a matrix and/or transformation environment.
• Executive-level communication and stakeholder management skills, with the ability to bring clarity to complex and ambiguous situations.
• Willingness to travel within North America (25-35%) for customer visits and industry events.

What you'll receive

As part of Nutreco, you'll be a member of the SHV family, a diverse group of companies with global footprint. Join us and you'll gain access to a wide network of expertise and global career paths. You'll also benefit from the backing of one of the world's largest privately owned businesses, known for its stability and long-term focus.

In addition, you'll receive

• Competitive health benefits - Medical/Dental/Vision/HSA/FSA
• Disability and Life insurance
• 401K Matching
• Paid Parental Leave and Tuition Reimbursement
• Paid Time Off
• Annual bonus

How and why to find out more

We can offer you a rewarding career with real meaning and purpose. Where you'll feel proud of the impactful role you perform every day and the part you play in Feeding the Future. So, if you're interested in joining us, get ready to Own your progress, your potential and your career. We aim to review all applications within five business days and will get back to you as soon as possible.

Additional Information

AI Screening Disclosure: Nutreco does not use artificial intelligence (AI) or automated decision-making tools to screen, assess, or select candidates at any stage of the recruitment process. All applications are reviewed directly by our Talent Acquisition team and hiring managers.

Background Check: Final candidates who are offered a position will be required to undergo a criminal background check and physical/drug testing.

Eligibility: Candidates applying to job openings must already be authorized to work independently in the country where the position is based. Employer sponsorship is not available for this role.

Employment Equity: We are committed to employment equity and encourage applications from qualified individuals, including women, Indigenous peoples, persons with disabilities, and members of visible minorities.

Accessibility: Nutreco is committed to creating an accessible and inclusive recruitment experience. Accommodations are available upon request at any stage of the hiring process. If you require support, please let us know and we will work with you to meet your needs.

Pay Transparency Statement: Compensation for roles at Nutreco varies depending on a wide array of factors including but not limited to skill set, education, and level of experience. We believe in the importance of pay equity and consider the internal equity of our current team members as a part of any final offer.


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Our organisation:
Nutreco is a global leader in animal nutrition and fish feed. Our advanced nutritional solutions are at the origin of food for millions of consumers worldwide. Quality, innovation and sustainability are guiding principles, embedded in the Nutreco culture from research and raw material procurement to products and services for agriculture and aquaculture. Experience across 100 years brings Nutreco a rich heritage of knowledge and experience for building its future.

Equal Opportunity Employer:

Nutreco is an equal opportunity employer; applicants are considered for all roles without regard to race, color, religious creed, sex, national origin, citizenship status, age, physical or mental disability, sexual orientation, marital, parental, military status or any other status protected by applicable local law. Please advise us at any point during the recruitment and selection process if you require accommodation. Nutreco is committed to compliance with all applicable legislation, including providing accommodation for applicants with disabilities.