AI & Data Marketing Leader
Pipe Recruit
AI & Data Marketing Leader
Santa Clara, California, United States
About the Job
Job Posting: Senior Marketing Executive Data, AI, and Analytics
Domain: Entertainment/Media/Publishing Location: Santa Clara, CA Work Authorization: H1B visa/ US Citizens/Green Card
Job Summary: We are seeking a seasoned Senior Marketing Executive to lead branding and marketing initiatives for our Data, AI, and Analytics business. The ideal candidate will have a proven track record in brand positioning, strategic marketing, and analytics-driven campaigns within the IT services sector. This role requires a deep understanding of the data and AI services landscape, coupled with expertise in public relations, analyst relations, and partnership marketing. The successful candidate will thrive in a fast-paced, high-growth environment and will be passionate about driving leadership in the dynamic Data and AI IT services space.
Key Responsibilities
- Develop and execute marketing strategies that align with business goals and drive market share growth.
- Enhance market presence through strategic analyst engagements and ensure strong representation in industry reports.
- Manage PR strategies, press releases, media relations, and relationships with industry journalists and influencers.
- Design and implement innovative lead generation campaigns to build a robust pipeline of prospects.
- Partner with pre-sales and solution teams to refine value propositions and customer-centric offerings.
- Collaborate with strategic partners to develop co-marketing initiatives that expand market reach.
- Leverage advanced analytics to measure campaign performance and optimize strategies for maximum impact.
- Conduct ongoing research to stay ahead of industry trends and adapt marketing strategies accordingly.
Requirements
Education:
- Bachelors degree in Marketing, Business Administration, or a related field.
Experience:
- 8+ years of experience in marketing, with a focus on brand positioning, analytics-driven campaigns, and strategic partnerships in the IT services sector.
- Proven expertise in AI product sales & marketing, brand awareness campaigns, and content marketing.
- Strong background in Python, Artificial Intelligence, Neural Networks, Natural Language Processing, Computer Vision, Machine Learning, and Data Science.
Skills:
- Proficiency in digital marketing tools, CRM systems, and marketing automation platforms.
- Strong communication and interpersonal skills, with the ability to navigate complex scenarios independently.
Must-Haves
- Minimum 8 years of experience in:
- Python, AI, Neural Networks, NLP, Computer Vision, Machine Learning, and Data Science.
- AI product sales & marketing.
- Brand positioning, lead generation, analyst relations (AR), public relations (PR), and brand awareness campaigns.
- Product marketing, branding, strategic marketing, and campaigning
Vacancy posted 18 hours ago
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