Chief Marketing Officer, Retail Medical & Healthcare Services

Chief Marketing Officer

MarketPro has partnered with an innovative, rapidly scaling healthcare services company on a confidential search for its next Chief Marketing Officer. Backed by a leading private equity firm, this organization is transforming how individuals, employers, and physicians experience primary and concierge care—offering a modern, membership-based model that delivers better access, deeper relationships, and improved outcomes. Unlike traditional healthcare services companies, this firm operates at the intersection of care delivery innovation, physician empowerment, and consumer engagement. Its two complementary business units—advanced primary care for employers and turnkey concierge medicine enablement for physicians—position the company at the forefront of a fast-growing, disruptive segment of healthcare. As the business enters a pivotal growth phase, the Chief Marketing Officer will serve as a key member of the executive leadership team, responsible for shaping enterprise growth strategy, accelerating customer acquisition, strengthening brand leadership, and building a world-class marketing organization. This leader will have the unique opportunity to influence both business strategy and execution while positioning marketing as a primary driver of enterprise value creation. This is a rare opportunity for a transformative marketing leader to architect and scale the growth engine of a private equity-backed healthcare innovator poised for significant national expansion. The Chief Marketing Officer will partner closely with the executive leadership team and Board of Directors to help shape the next chapter of the company's growth story. The Chief Marketing Officer will own the enterprise marketing strategy across both business units, leading all aspects of demand generation, patient acquisition, brand strategy, customer engagement, analytics, and marketing operations. This executive will be responsible for creating scalable growth strategies that accelerate revenue, strengthen market position, and drive measurable business outcomes across both B2B and B2C audiences. This role requires a strategic thinker with exceptional execution skills and a proven track record of scaling revenue, generating high-quality leads, and driving consumer engagement—particularly within retail-oriented healthcare environments. The ideal candidate is equally comfortable shaping enterprise strategy, leading high-performing teams, and leveraging data and analytics to drive measurable business outcomes. The ideal candidate is a strategic, growth-oriented executive who combines strong commercial instincts with the ability to build teams, develop scalable growth engines, and influence business outcomes at the highest levels of the organization. We are seeking a remarkable leader who is drawn to a fast-paced, high-accountability environment with significant ownership, visibility, and opportunity for impact.