Automotive Sales Consultant

Job DescriptionJob DescriptionJob Title Automotive Sales Consultant — Napleton Ford of ColumbusLocation Columbus, WIEmployment Type Full-timeAbout Us Napleton Automotive Group is a family-owned dealer group with stores across Chicagoland and Wisconsin, representing Ford, Chevrolet, Buick, GMC, Hyundai, Genesis, Chrysler, Dodge, Jeep, and Ram.Napleton Ford of Columbus serves Columbus, Beaver Dam, Watertown, Sun Prairie, and the surrounding Dodge and Columbia County communities. Ford brings a customer who knows what they want — F-Series has been the best-selling truck in America for decades, and a lot of our buyers are on their third or fourth one from us. That's a real advantage. You're often selling to someone who already trusts the store.Position Overview As a Sales Consultant, you help customers find the right vehicle and guide them through the entire process — first hello to handing over the keys. You'll work leads, greet walk-ins, demonstrate vehicles, present numbers, and follow up with people who aren't ready yet.You don't need to have sold cars before. You need to be someone people trust, someone who follows up when they say they will, and someone who wants to get paid for how hard they work rather than how many hours they sit at a desk.What You'll Do Work with customersGreet and qualify walk-in traffic; find out what someone actually needs before showing them anythingRespond to internet leads and phone inquiries quickly — speed matters more than polishConduct product demonstrations and test drivesPresent pricing, payment options, and trade-in values clearly and honestlyAsk for the sale, handle objections, and closeFollow upMaintain consistent contact with unsold prospects — most deals happen on the second or third conversationStay in touch with past customers for referrals, service, and repeat businessLog every interaction in the CRM so nothing falls through the cracksKnow the productLearn the Ford lineup in depth: F-150 and Super Duty, Ranger, Maverick, Bronco and Bronco Sport, Explorer, Expedition, Escape, Mustang, and the electrified lineup including F-150 Lightning and Mustang Mach-EGet fluent in the details truck buyers actually ask about — payload, tow ratings, axle ratios, cab and bed configurations, PowerBoost hybrid, Pro Power Onboard, and the trim walk from XL to PlatinumUnderstand Transit and commercial vehicle basics, plus Ford Pro fleet programs for local farms, trades, and small businessesComplete Ford manufacturer certification training (we pay for it)Stay current on inventory and available incentives, both new and pre-ownedDeliver the experienceCoordinate with the finance team and management on deal structurePerform thorough vehicle deliveries — set up FordPass, pair the phone, walk the featuresFollow up post-sale and earn a good survey score honestlyRepresent the store well in a community where reputation travels fastWhat We're Looking For RequiredStrong communication skills and a genuine willingness to talk to strangersSelf-motivation — nobody will stand over you and tell you to make callsReliability and a professional appearanceBasic computer and smartphone proficiencyValid driver's license with an acceptable driving recordAvailability to work a retail schedule including SaturdaysAbility to pass a background check and pre-employment screeningHigh school diploma or equivalentPreferred, not requiredPrevious automotive sales experienceAny commissioned sales, retail, restaurant, hospitality, or customer service backgroundTruck, trailer, towing, agricultural, or construction familiarity — it goes a long way with Ford buyers in this marketSmall business or commercial/fleet sales experienceMilitary serviceCRM experienceBilingual (Spanish a plus)Who tends to do well herePeople who are competitive with themselvesPeople who'd rather have an uncapped pay plan than a safe salaryPeople who follow up on day 30 when everyone else quit on day 3People who are coachable and actually apply what they're taughtCompensation & Benefits Commission and volume bonus pay plan with a training guarantee while you ramp up$50,000–$120,000+ annually; top performers earn morePaid training, including Ford manufacturer certificationMedical, dental, and vision insurance401(k) with company matchPaid time offEmployee vehicle purchase and service discountsReal promotion path — many of our managers started on the floorHow to Apply Apply directly through this posting. No automotive experience necessary; we train the right people.All qualified applicants will receive consideration without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or any other protected characteristic. Napleton Automotive Group is an equal opportunity employer and maintains a drug-free workplace.