Digital Marketing Coordinator

? YOU do! Brief Description What Matters at Magid? YOU do! \"The number one key to growth is having good people and that’s what has driven us at every stage of the game.\" - Greg Cohen, CEO At Magid, we’re not just passionate about safety—we’re passionate about people. As an industry leader, we’ve built an innovative and collaborative environment where diversity is celebrated, ideas are valued, and personal and professional growth never stops. Job Summary Reporting to the Manager, Digital Marketing & Marketplaces, the Digital Marketing Coordinator supports the day-to-day execution, monitoring, reporting, and optimization of paid advertising and affiliate marketing programs. This role is responsible for business-as-usual execution across Google Ads, Microsoft/Bing Ads, Google Merchant Center feeds, Commission Junction affiliate marketing, channel revenue reporting, paid search tracking, campaign launches, testing review, and future paid advertising initiatives, which may include social media channels or other emerging paid media opportunities. The position works under the direction of the Manager, Digital Marketing & Marketplaces and partners with internal teams and external vendors to help ensure campaigns, feeds, reporting, and optimization activities are completed accurately and on time. Essential Responsibilities Review Google Merchant Center feed errors on a daily basis, identify issues impacting product visibility or campaign performance, and coordinate with internal teams or vendors to support timely resolution. Update daily channel revenue reporting and paid search trackers to provide visibility into performance across Google Ads, Microsoft/Bing Ads, affiliate marketing, and other paid advertising channels. Conduct routine Google Ads and Microsoft/Bing Ads campaign reviews, including monitoring spend, revenue, ROAS, traffic quality, conversion trends, campaign health, product performance, and potential optimization opportunities. Support weekly search term and landing page reviews for Google Ads to identify relevancy issues, customer intent trends, content gaps, and opportunities to improve campaign performance. Perform negative search term harvesting for Google Ads and help maintain clean, efficient campaign targeting. Maintain customer lifetime value, channel attribution, and performance reporting updates to support leadership visibility into paid media effectiveness. Support monthly Amazon Ads budget updates, analysis, and reporting by reviewing spend, performance trends, campaign opportunities, and budget pacing. Assist with Google Shopping feed optimizations and updates, including monitoring product eligibility, feed quality, listing accuracy, and opportunities to improve product discoverability. Support Co-Op reporting, Commission Junction corrections, affiliate program updates, and routine paid marketing reporting needs. Update IP address exclusion lists on a quarterly basis to help block internal or irrelevant traffic from paid campaigns where applicable. Prepare SKU-level performance reporting for Google and Bing campaigns to help identify top-performing products, underperforming products, and opportunities for bid, budget, feed, or landing page improvements. Support new campaign launches across Google Ads, Microsoft/Bing Ads, affiliate marketing, and future paid advertising initiatives, including potential paid social channels. Review testing results and campaign analysis to help document learnings, identify next steps, and support ongoing optimization recommendations. Collaborate with Marketing, Creative, IT, Product Content, Marketplace, Inventory, and external partners to support campaign setup, tracking, landing page needs, feed requirements, reporting updates, and issue resolution. Work Location: The position is based our home office in Romeoville, IL Mon-Thu. You are able to work from home on Fridays. Requirements: Bachelor’s degree in Marketing, Business, eCommerce, Analytics, Communications, or a related field preferred; equivalent internship, coursework, certification, or hands‑on experience may also be considered. 0–3 years of experience in digital marketing, paid search, affiliate marketing, eCommerce, reporting, marketing operations, or a related field preferred. Experience with Google Ads, Microsoft/Bing Ads, Google Merchant Center, Google Analytics, Commission Junction, or similar marketing tools preferred. Experience working with product feeds, channel reporting, campaign tracking, or eCommerce performance reporting preferred. Foundational knowledge of paid search advertising, including Google Ads and Microsoft/Bing Ads. Familiarity with Google Merchant Center, Google Shopping feeds, product data quality, and paid search tracking preferred. Basic understanding of affiliate marketing; Commission Junction experience preferred but not required. Strong Excel skills, including sorting, filtering, formulas, lookups, pivot tables, and working with campaign, product, and revenue datasets. Ability to review reporting data, identify trends or anomalies, and communicate findings clearly. Detail‑oriented with strong organizational skills and the ability to follow recurring processes accurately and consistently. Strong written and verbal communication skills with the ability to collaborate across Marketing, Creative, IT, Product Content, Inventory, Marketplace, and vendor teams. Self‑starter with the ability to manage recurring tasks, meet deadlines, communicate blockers, and support multiple priorities at the same time. Willingness to learn new paid advertising platforms, reporting tools, marketplace tools, and future advertising channels, including paid social. Magid offers a variety of benefits to our team members including: Health, dental, vision, life and disability insurance Bonus plan Participatory 401k retirement plan Company provided Profit Sharing Participation in Magid Paid Time Off (PTO) Policy 9 Paid Holidays Summary Magid Glove & Safety is a leading manufacturer, distributor, and importer of hand protection and safety products, e.g., work gloves, fall protection, reusable and disposable respirators. We are an innovative, growing, and privately held business, that has been delivering safety solutions to thousands of companies since 1946. Magid is an equal opportunity employer. All aspects of employment including the decision to hire, promote, discipline, or discharge, will be based on merit, competence, performance, and business needs. We do not discriminate on the basis of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under federal, state, or local law. The salary range for this position is $63,750 to $81,750. Actual pay will be adjusted based on job‑related factors permitted by law, such as experience and training, geographic location, additional qualifications such as licensure or certifications, market factors, and responsibilities. #J-18808-Ljbffr Magid