Career Accelerator Program - Brand Specialist

Change the world. Love your job.In your first year with TI, you will participate in the Career Accelerator Program (CAP), which provides professional and technical training and resources to accelerate your ramp into TI, and set you up for long-term career success. Within this program, we also offer function-specific technical training and on-the-job learning opportunities that will encourage you to solve problems through a variety of hands-on, meaningful experiences from your very first day on the job. The Communications development program is a 12-month program for new college graduates in the Communications organization.Position OverviewWe're seeking an analytical and enthusiastic recent college graduate to join our team as a Brand Specialist. In this role, you will execute online marketing programs, such as digital advertising, email marketing, and content marketing, to create awareness, drive traffic, and generate sales. You'll gather and translate ideas into profitable, promotional marketing campaigns, and use data to continuously improve program performance. Key ResponsibilitiesExecute online marketing programs, including digital advertising, email marketing, and content marketing, to build brand awareness and drive trafficGather and translate ideas into profitable, promotional marketing campaignsAdminister and execute online promotions across paid, owned, and earned channelsConduct analysis on program effectiveness and apply findings to enhance creative assets and contentSupport optimization of marketing programs to improve engagement and increase salesCollaborate cross-functionally to ensure consistent, compelling brand storytellingHelp test emerging tools and platforms, including AI, to improve marketing efficiency and effectivenessWhy TI?Engineer your future. We empower our employees to truly own their career and development. Come collaborate with some of the smartest people in the world to shape the future of electronics.We're different by design. Diverse backgrounds and perspectives are what push innovation forward and what make TI stronger. We value each and every voice, and look forward to hearing yours. Meet the people of TIBenefits that benefit you. We offer competitive pay and benefits designed to help you and your family live your best life. Your well-being is important to us. Please find our country-specific benefits hereAbout Texas Instruments Texas Instruments Incorporated (Nasdaq: TXN) is a global semiconductor company that designs, manufactures and sells analog and embedded processing chips for markets such as industrial, automotive, data center, personal electronics and communications equipment. At our core, we have a passion to create a better world by making electronics more affordable through semiconductors. This passion is alive today as each generation of innovation builds upon the last to make our technology more reliable, more affordable and lower power, making it possible for semiconductors to go into electronics everywhere. Learn more at TI.com. Texas Instruments is an equal opportunity employer and supports a diverse, inclusive work environment. All qualified applicants will receive consideration for employment without regard to race, color, religion, creed, disability, genetic information, national origin, gender, gender identity and expression, age, sexual orientation, marital status, veteran status, or any other characteristic protected by federal, state, or local laws. If you are interested in this position, please apply to this requisition. Minimum requirements:Bachelor’s degree in Business administration, Business, Marketing, Communications, Public Relations, Journalism, or related fieldCumulative 3.0/4.0 GPA or higherPreferred qualificationsHands-on exposure to AI tools and interest in using them to work more efficientlyCoursework or project experience in statistics, market research, or related analytical methodsStrong time management skills that enable on-time project deliveryDemonstrated ability to build strong, influential relationshipsAbility to work effectively in a fast-paced and rapidly changing environmentAbility to take the initiative and drive for resultsSelf-motivated with sound decision-making capabilitiesFull timePosting Date: 2026-09-25