Lead Manager, Analytics & Insights - Pharmaceuticals

Job Description

Lead Manager, Analytics & Insights | Pharma & Biotech

Direct to Patient / Healthcare Professional Campaign Analytics

USA or Canada | Remote | Eastern or Central Time Zones Preferred

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***Polite Note: Please only apply of you have a minimum of 5 years experience of campaign analytics specifically within the pharma/biotech space, measuring advertising/educational campaigns aimed at patients and healthcare professionals ***

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Are you a client-facing analytics and insights professional who knows how to turn complex healthcare data into a compelling commercial story? Do you have experience within a Healthcare setting , specifically analysing marketing or advertising campaign performance focused on patients and/or healthcare professionals.

We are partnering with a growing healthcare technology business seeking a Lead Manager, Analytics & Insights to work closely with pharmaceutical manufacturers, media agencies and internal creative teams to demonstrate campaign performance , ROI and value.

This is not a back-office analytics role. We are looking for someone who can understand and interrogate the data, identify what really matters and confidently translate those insights into clear recommendations for pharmaceutical clients.

Everything you need to know about the role

You will combine hands-on ownership of client campaigns with leadership of a small team, typically managing four to five campaigns alongside two to three direct reports.

• Own campaign measurement, reporting and post-campaign analysis for pharma/agency clients

• Translate complex healthcare data into compelling stories around performance, ROI and value

• Present insights and strategic recommendations to senior client stakeholders

• Work with healthcare claims data and third-party measurement partners

• Partner with Data Science, Product and Sales on measurement solutions and campaign strategy

• Lead and develop a small team while remaining hands-on with client work

• Contribute to forecasting, ROI studies, benchmarking and wider strategic initiatives

Experience and qualities that make you a strong fit

• Seven or more years of experience across healthcare, marketing, analytics or insights

• Strong client-facing experience within pharmaceutical, healthcare agency, consulting, market research or media environments

• Excellent data storytelling and presentation skills around campaign effectiveness and ROI

• Experience managing and developing a small team

• Understanding of healthcare claims data via IQVIA, Crossix or Symphony would be advantageous

• Exposure to point of care, digital, social or television media would be beneficial

• Comfortable using AI tools plus SQL, Google Analytics and data visualisation experience

What’s on offer?

• Fully remote position based in USA or Canada

• Priority consideration for Eastern and Central Time Zone candidates

• Strategic exposure to pharmaceutical and life sciences clients

• A genuine combination of client leadership, analytics and people management

• Opportunity to influence new measurement capabilities and analytics solutions

Could this be the role for you?

If you understand healthcare analytics but your real strength is turning data into a story that influences clients and demonstrates commercial value, we would be keen to hear from you.

Apply now or get in touch directly for a confidential discussion.