Director of Product & Business Management- Deli Meat Manufacturer
Cesna Group
Director Of Product & Business Management
The Director of Product & Business Management will report directly to the CEO and lead the growth of the company's protein and deli product portfolio in the U.S. market. This role will focus on:
- Product portfolio strategy and management
- New product development and commercialization
- Consumer-driven innovation
- Revenue, margin, and P&L performance
- Cross-functional leadership across Sales, R&D, Operations, and Finance
The ideal candidate combines strong product management expertise with commercial acumen and a proven track record of driving profitable growth in food manufacturing or CPG environments.
Key Responsibilities
1. Product Portfolio Strategy
- Develop and execute portfolio growth strategies across protein and deli categories
- Evaluate SKU performance and lead portfolio optimization initiatives
- Identify market opportunities and category expansion strategies
- Define pricing, positioning, and profitability targets for key product lines
2. Product Development & Innovation
- Lead new product development from concept through commercialization
- Translate consumer insights and market trends into innovation pipelines
- Partner with R&D and Operations to accelerate product launches
- Drive localization and adaptation of Korean-inspired protein products for the U.S. market
- Manage stage-gate development processes and launch execution
3. Commercial & P&L Management
- Own category-level revenue, margin, and profitability performance
- Monitor business performance and identify growth opportunities
- Develop action plans to improve sales, margins, and operational efficiency
- Establish KPI dashboards and performance tracking systems
- Partner with Sales and Finance to achieve annual business objectives
4. Cross-Functional Leadership
- Collaborate closely with Sales, R&D, Operations, Supply Chain, and Finance
- Align product strategies with customer and retailer requirements
- Serve as a key liaison between U.S. operations and global teams
- Support strategic growth initiatives and business expansion efforts
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