SEO & GEO Manager

SEO/GEO Manager

Seer Interactive is a digital marketing consultancy that harnesses compassion, data, technology, and AI to make a mark on our communities—our coworkers, our clients, our industry, and our neighbors. We relentlessly pursue (and share) the truth, bringing together millions of data points from quantitative and qualitative sources, enhanced by responsible, human-centered AI. Our purpose is to unlock potential across these communities, envisioning a world where doing the right thing is intuitive and informed.

At Seer, we see AI as a catalyst for innovation, collaboration, and creativity. Regardless of your division or discipline, leveraging AI is a core part of how we deliver smarter, faster, and more strategic outcomes for our clients. Our AI Council drives company-wide integration by focusing on education, purposeful implementation, and continuous learning—ensuring that AI is embedded in how we think, operate, and grow.

If you're ready to uplift others, challenge your ego, commit to the truth, and be better than yesterday—keep reading.

Seer is a remote-first agency and a Certified B-Corp, with team members across the country. If an office environment is more your style, this position can also sit in our HQ office in Philadelphia. We can only consider candidates based in the US who can work continental US-based hours.

The Role: You, the SEO/GEO Manager of our dreams, are a strategic consultant and will spend your days creating digital marketing strategies that tie into clients' overall marketing plans and business goals. At Seer, AI is embedded in how we deliver smarter, faster, and more strategic outcomes and search is evolving beyond traditional rankings into AI Overviews, generative results, and LLM-powered discovery experiences.

You are passionately engaged with this evolving search landscape and understand how to position brands for visibility across both traditional search engines and emerging AI-driven interfaces. You don't just optimize for rankings, you think about discoverability, content visibility within AI-generated results, and how search behavior is shifting.

You're intellectually curious, systems-minded, and not afraid to test emerging tools, design AI-driven workflows, or challenge conventional SEO thinking.

Role Highlights

• Lead organic strategy for a portfolio of clients, building annual and quarterly roadmaps that account for both traditional SEO performance and Generative Engine Optimization (GEO) visibility across AI-driven search environments.
• Serve as the primary point of contact for clients, guiding strategic conversations around organic growth, AI Overviews, LLM-powered discovery tools, and how evolving search behavior impacts brand visibility and competitive positioning.
• Conduct in-depth content gap analyses, competitive research, keyword strategy, and SERP landscape analysis including evaluating how client content surfaces within traditional Search, AI-generated results and other generative search experiences.
• Translate performance data from GA4, Adobe, and Search Console into clear, actionable insights, connecting ranking shifts, traffic trends, SERP feature changes, and generative visibility signals back to client goals.
• Strengthen technical foundations such as site architecture, internal linking, and structured data to improve crawlability, entity clarity, and overall discoverability across both traditional search engines and generative platforms.
• Leverage tools like ChatGPT, Gemini, Claude, Perplexity, and automation platforms (Zapier, APIs) to accelerate research, synthesize insights, and support scalable SEO and GEO workflows.
• Test, refine, and document AI-driven workflows and GEO experiments that enhance strategic thinking, surface new opportunities, and shape Seer's evolving approach to modern organic visibility.

Essential Skills

• Experience building and driving SEO strategy across multiple industries, with the ability to evolve strategy as search shifts toward AI-generated summaries and generative search interfaces.
• Strong technical SEO foundation, including site architecture, structured data, indexing diagnostics, and performance analysis—with an understanding of how these elements influence both traditional rankings and generative visibility.
• Ability to tie SEO and GEO performance to business outcomes and confidently communicate strategic recommendations to senior stakeholders.
• Comfort working with AI and LLM tools beyond surface-level usage—using them to analyze data, pressure-test ideas, support research, and improve workflows.
• Strong analytical fluency across platforms such as GA4, Adobe, Search Console, and leading SEO tools, with curiosity around emerging GEO measurement indicators such as AI Overview presence, generative citations, and SERP volatility.
• Critical thinker who evaluates AI-generated insights and GEO opportunities through real business context rather than relying solely on automation.
• Strong project management skills and the ability to manage multiple clients, shifting priorities, and cross-functional collaboration.

90 Day Goals

• By Day 30, you will have completed division training and begun to support clients
• By Day 60, you will have supported at least 2 impactful client initiatives
• By Day 90, you will be up and running at full capacity, supporting a full book of business independently

This Might Not Be the Right Role for You If

• Time-management, context-switching, and juggling multiple projects is quite challenging
• You do not want continued-learning and innovation to be an expectation
• Change management is difficult and you struggle with adapting to new tools and processes
• Your AI usage stops at asking ChatGPT for content drafts or simple edits, or you struggle to adapt when tools break

Compensation & Benefits

• $75,000-$90,000 annually. Your final offered compensation will be determined by your skills and experience
• Evaluation of comp at least once a year
• Benefits highlights

$75,000 - $100,000 a year