Promotions Manager
$95k - $120kFull-time
PrizePicks
Role Description
As the Promotions Manager at PrizePicks, you will play a pivotal role in crafting and executing captivating promotional strategies within the dynamic landscape of Daily Fantasy Sports (DFS). Your responsibilities extend from developing a comprehensive strategic vision to overseeing the nuanced details of each campaign, ensuring they drive member engagement, retention, and loyalty with our diverse and passionate member base.
- Develop and implement comprehensive promotional strategies aligned with business objectives.
- Collaborate with cross-functional teams to ensure promotions are integrated seamlessly across platforms.
- Oversee the end-to-end execution of promotional campaigns, ensuring timely and flawless delivery.
- Create the monthly promotional calendar and budget.
- Collaborate with the marketing and creative teams to create compelling promotional materials.
- Utilize data analytics to constantly test, learn and improve upon promotional performance.
- Identify trends, opportunities, and areas for improvement to enhance future campaigns.
- Create promotions that resonate with our member base and enhance the overall customer experience.
- Implement initiatives to increase member participation and loyalty through promotions.
- Work closely with CRM, Marketing, and Customer Support teams to ensure consistency in messaging and user experience.
Qualifications
- Bachelor's degree in Marketing, Business, or a related field.
- Proven experience in promotions or marketing within the gaming or sports betting industry.
- Strong analytical skills with the ability to interpret data and make data-driven decisions.
- Creative mindset with the ability to generate innovative promotion ideas.
- Excellent communication and collaboration skills.
- Familiarity with Tableau, Google Suite, Braze, Asana, Notion.
Requirements
- While we prefer candidates based in Atlanta, we are open to qualified applicants from anywhere in the U.S. and are willing to consider remote candidates.
Benefits
- Company-subsidized medical, dental, & vision plans.
- 401(k) plan with company match.
- Annual bonus.
- Flexible PTO to encourage a healthy work/life balance (2 weeks STRONGLY encouraged!).
- Generous paid leave programs, including 16-week paid parental leave and disability benefits.
- Workplace flexibility and modern work schedules focused on getting the job done, not hours clocked.
- Company-wide in-person events and team outings.
- Lifestyle enhancement program.
- Company equipment provided (Windows & Mac options).
- Annual performance reviews with opportunities for growth and career development.
Vacancy posted 12 hours ago
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