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Founding Content Marketing Lead

$132k - $176k

Affinity Executive Search

Job description: This is an AI-powered research platform that helps teams uncover insights from customer interviews in hours instead of months. The product analyzes conversations, surfaces themes, and enables faster, smarter product decisions. The team includes serial entrepreneurs, former co-founders, and talent from Jane Street, Twitter, Stripe, Affirm, Bain, and Goldman Sachs with enterprise wins at Google, Microsoft, Nestl, and P&G, industry-leading win rates, and six-figure land deals that expand quickly.This is a founding content marketing lead role reporting directly to the VP of Marketing. You will own content strategy and execution from zero to one building out positioning, campaigns, and the strategic direction for how the company invests its marketing efforts. You will be strategic but also hands-on, executing content across case studies, webinars, blogs, social, and video. A junior content person supports you on production tasks.What You'll Own:Own content strategy and positioning across all channels: LinkedIn, case studies, video, Instagram, and socialCreate and execute content campaigns that resonate with researchers and show how the platform helps them do better workInterview customers and translate insights into compelling B2B content and narrativesBuild and manage the content calendar, making strategic decisions on which channels and formats to prioritize based on prior successWork with product marketing and events teams to align messaging and turn successful campaigns into repeatable playbooksTest and scale new content formats including video, webinars, and social-first content Qualifications: 8+ years in B2B SaaS content strategy, product marketing, editorial, or brand storytelling rolesTrack record of owning content strategy end-to-end at a startup or high-growth companyAbility to write high-quality assets including whitepapers, reports, launch materials, and scriptsExperience interviewing customers and translating insights into compelling contentComfortable across multiple content formats including video, case studies, blogs, webinars, podcasts, and social platformsStrong writer, storyteller, and editor with excellent taste and high content standardsHigh ownership mentality able to make strategic decisions on content direction without a playbookFast, scrappy, and energized by early-stage ambiguityBased in San Francisco, CA or New York City, NY in-person role Why is This a Great Opportunity: Founding role you are the first content marketing lead, owning the function from day one with direct access to the VP of MarketingEnterprise traction already established with Google, Microsoft, Nestl, and P&G strong proof points to build content aroundTeam pedigree from Jane Street, Stripe, Affirm, Twitter, Bain, and Goldman Sachs high-caliber environmentOTE of $132K$176K ($120K$160K base plus 10% performance bonus)Meaningful equity ownership in a fast-growing AI platformComprehensive healthcare and dental coverageFlexible time offHigh-growth AI SaaS company at the intersection of research, product, and enterprise a rich content universe to build fromSalary Type : Annual SalarySalary Min : $ 120000Salary Max : $ 160000Currency Type : USDNigel

Vacancy posted 3 days ago
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