Marketing Data Specialist
Coolblue
Marketing Data SpecialistAls Marketing Data Specialist gebruik je data om onze marketing nóg slimmer te maken. Je vertaalt grote hoeveelheden klantgegevens naar concrete inzichten en campagnes. Zo help je marketingteams om hun kanalen elke dag een beetje beter te maken.Wat doe je als Marketing Data Specialist bij Coolblue?Als Marketing Data Specialist werk je dagelijks met verschillende databronnen om onze marketingstrategie te verbeteren. Je verzamelt en bewerkt data, bouwt slimme processen en gebruikt analyses om concrete campagnes en experimenten op te zetten. Ook verbeter je segmentaties met de marketingteams en bouw je aan tools en automatisering. Je werkt veel samen met marketeers, dataspecialisten en ontwikkelaars. Samen zorgen jullie ervoor dat Coolblue gerichter en efficiënter klanten bereikt.* Slimme processen opzetten die zorgen voor optimale inzet van data in je team.* Data over klantgedrag op de website analyseren.* Marketingcampagnes via e-mails, banners en pushberichten nóg beter maken.* Werken met tools als dbt, Python, Looker, Airflow en BigQuery.* Interne belangen afwegen en anderen overtuigen van je plannen en ideeën.Hier herken jij jezelf in* Een afgeronde wo-opleiding, bij voorkeur Business Analytics, Econometrie, Economie of Business Information Management.* Minstens 2 jaar relevante werkervaring.* Passie voor dataprocessen en -analyse.* Specialistische kennis van minimaal één van de volgende programmeertalen: SQL, Python of R.* Het liefst specialistische kennis van dbt, Looker of Airflow.* Vloeiend Nederlands spreken en schrijven.Dit zoek jij verder in een baan* Geld.* Ongekend goede werksfeer. Waar we met elkaar omgaan als vrienden en je gewoon jezelf kan zijn. * Maandelijkse borrels, versbereide happen, legendarische Coolblue-feesten en de leukste teamactiviteiten.* Een fijne combinatie van werken op kantoor en vanuit huis. Natuurlijk zorgen we dat je thuis een top werkplek hebt. Inclusief bureaustoel, laptop en blauwe slingers.* Alle ruimte voor jouw eigen ideeën, initiatieven en keuzes. Jij doet je werk op jouw manier.* Reiskostenvergoeding, pensioenregeling en een vergoeding voor als je thuiswerkt.* 25 vakantiedagen. Als je belooft dat je terugkomt.* Een kantoor waar je foto's van wilt maken op een toplocatie. Vanaf Rotterdam Centraal is het 3 keer vallen voor je er bent. Oké, het is 2 minuten lopen.* Met meer dan 30 trainingen in onze eigen Studiefabriek word je elke dag een beetje beter.* Korting op alle spullen die we verkopen.
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