Search Engine Optimization Specialist

Search Engine Optimization SpecialistWe're a data-obsessed marketing and analytics agency in downtown Orlando, driven by a relentless pursuit of'more'—for our clients and ourselves. Our people are our differentiator, fostering a unique, award-winning culture that champions disruptive thinking and work-life balance. We're not corporate—we're better, and hopefully, you'll learn why!The SEO Specialist is responsible for driving organic growth and search visibility for a portfolio of clients by developing and executing data-driven SEO strategies. This role serves as a primary point of contact for clients, leading meetings, delivering actionable insights, and ensuring all work aligns with client goals and quality standards. The SEO Specialist combines technical expertise, including content optimization, schema markup, and site health troubleshooting, with strong analytical and communication skills to track performance, report on results, and continuously improve client satisfaction. As search evolves, this role also plays a key part in staying ahead of emerging trends, including Generative Engine Optimization (GEO) and AI-driven search visibility.Major Responsibilities:Lead and manage partner SEO strategies, monitor KPIs and goal funnelsStay up to date with search engine algorithm updatesDaily monitoring of important KPIs for SEO channel, including both internal and external dataPerform advanced keyword research to help guide content strategyProvide recommendations to partners, execute, and manage strategies for content development in coordination with SEO goals - general and keyword specificLead link building efforts and work with outreach specialist to ensure a successful off-page link building strategyPerform routine site audits for partners to identify technical SEO fixes and work within CMS (or with web developers) to ensure that website changes are QA'd and working as expectedProvide web analytics as needed to understand and diagnose performance shifts over timeCandidates should have:Strong interest in Online Marketing and AnalyticsStrong analytical mindset with an ability to think outside the boxExperience working with data and the ability to present insights in a clear and actionable wayAbility to work in a fast-paced team environmentExcellent written, verbal, and visual communication skillsEducation & Experience:Ideal BA/BS degree in Mathematics, Information Systems, Statistics, Economics, Marketing, Business, or related discipline2+ years performing search engine optimization, preferably in an agency or multi-client environmentStrong working knowledge of GA4, Google Search Console, and SEO platforms such as SEMRush, Ahrefs, and Screaming FrogExperience with Looker Studio or similar dashboard and reporting toolsFamiliarity with schema markup, technical SEO troubleshooting, and content optimizationExperience with GEO or AI search visibility a plusBoth A/B testing experience and web analytics a plusWhat does Net Conversion have to offer? Competitive salary, paid medical at the base tier for the employee only, all the standard medical, dental, vision options, unlimited PTO, 60% STD at no cost to the employee, 7 weeks paid parental leave after 1 year of service, supplemental product options such as critical illness, cancer, hospital, life, and more, 4% 401k match, optional/flex hybrid work from schedule for those employees in our Orlando FL, Chicago IL, or Charlotte NC office, wellness initiatives, summer Fridays (office closes at 2pm), pet benefits, 3, 5 & 10 year anniversary milestone gifts.Net Conversion does not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. Net Conversion is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at View email address on click.appcast.io.