Life Plan Counselor

Life Plan Counselor

We're hiring a Life Plan Counselor who wants strong earning potential, meaningful relationships, and the opportunity to guide older adults through an important long-term lifestyle decision.

You'll step into a senior living sales role focused on developing qualified prospects, building lasting relationships, conducting tours and presentations, and guiding future residents from initial interest through deposit and move-in. You'll have established marketing support and qualified lead generation while maintaining ownership of your relationships and follow-up.

Why this role is compelling:

• Relationship-driven sales with an established prospect pipeline
• Marketing-generated leads and ongoing community events
• Opportunity to sell both existing residences and an exciting new development
• Long-term client relationships rather than transactional selling
• Contribute toward a major team sales objective
• MatrixCare CRM with training provided
• Occasional evening, weekend, and special-event participation

What makes you a great fit:

• You have 2+ years of successful sales experience
• Senior living, Life Plan Community, or CCRC experience is strongly preferred
• You excel at consultative, relationship-based selling
• You're comfortable conducting tours, presentations, events, and in-home meetings
• You're organized, polished, persistent, and confident guiding high-value decisions

Compensation & Benefits:

• Base salary: Starting at $70,000
• Performance-based incentive and bonus opportunities
• Medical insurance with POS and HSA options
• Dental insurance: $9.21 biweekly
• Vision insurance: $2.77 biweekly
• Employer HSA contribution: $550 individual / $1,100 family
• Employer-paid life & AD&D insurance equal to 1x annual earnings
• Retirement: 401(k) with employer match
• Wellness program and Employee Assistance Program (EAP)
• FSA & HSA options
• Voluntary disability benefits
• Relocation assistance may be available

If you want a Life Plan Counselor role where meaningful relationships, strong earning potential, and long-term impact align, this is worth a conversation.