Head of Organic Growth
Virtual Vocations Inc
Seeking a hands-on Head of Organic Growth, the full-time remote position will manage organic acquisition strategies across SEO, content, social, and community efforts to drive high-intent traders to Kraken Pro while optimizing user experience and conversion rates. Key responsibilities Own and execute the organic acquisition strategy to attract high-intent traders Map the conversion funnel, analyze drop-off points, and implement strategies to improve trader retention Collaborate with Product and Design teams to enhance user experience across landing pages and onboarding processes Required qualifications 5+ years of experience in B2C acquisition or growth marketing, preferably in fintech, crypto, or gaming Strong understanding of product features and their impact on growth Proven ability to analyze data and derive actionable insights for marketing strategies Experience leading a small team in a player-coach capacity Familiarity with trading culture and effective communication with cross-functional teams
Vacancy posted 20 hours ago
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